Manager, Global Integrated Marketing

About UsVisa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.

Job Description The Manager, Global Brand Integrated Marketing is part of Visa’s Global Brand Integrated Marketing team and will support the development, planning, and execution of priority global brand initiatives and emerging growth platforms. This role is designed for an integrated marketer who can help translate strategic business and brand priorities into clear go-to-market plans, connected marketing work streams, and executional roadmaps across global and regional teams.

This individual will work across strategic initiatives such as LA28 Olympics and Paralympics, while also supporting the development of emerging consumer passion platforms that create new opportunities for Visa to engage audiences through culture, experiences, and shared interests. These platforms may span areas such as sports, entertainment, music, gaming, and future cultural opportunities that advance Visa’s brand and business objectives. The role will partner closely with Global Brand (including Brand Management, Creative, Social, Consumer Product Marketing), Sponsorship, Media, Communications, B2B Marketing, Regional Marketing teams, external agencies, and other cross-functional business partners to help deliver integrated marketing programs that advance Visa’s brand and business objectives.

The ideal candidate is a highly organized, strategically minded integrated marketer who can operate across complex global programs, bring structure to evolving opportunities, and help teams move from ambition to execution. This person should be comfortable working across multiple initiatives at once, synthesizing input from diverse stakeholders, translating strategy into actionable plans, and helping drive clarity, alignment, and momentum across priority platforms.

The position will be based in Visa’s San Francisco office.

Essential Functions:

Integrated Marketing Strategy & Planning:

Support the development of integrated marketing strategies and plans for priority global brand initiatives, ensuring work is aligned to Visa’s corporate objectives, brand strategy, audience priorities, and regional market needs.

Partner with Global Integrated Marketing leadership and cross-functional teams to define objectives, audiences, strategic roles, key messages, activation opportunities, and measurable outcomes for major initiatives.

Help translate strategic priorities into clear briefs, planning materials, workplans, milestones, and deliverables that enable cross-functional execution.

Strategic Initiative Development & Go-to-Market Coordination:

Support the planning and coordination of globally led, multi-regional initiatives, including major strategic platforms such as LA28 Olympics and Paralympics.

Help connect global strategy to regional execution by coordinating planning inputs, timelines, dependencies, and activation needs across markets and functions.

Partner with initiative leads and cross-functional stakeholders to build clear go-to-market plans that define the role of each channel, function, region, and partner.

Track key milestones, dependencies, risks, decision points, and open questions to support disciplined delivery across complex work streams.

Consumer Passion…