Lifecycle Marketing Manager

Solomon Page is partnering with a leading global retail and consumer brand to identify a CRM & Lifecycle Marketing Manager
. This role will help shape and optimize customer experiences across email, SMS, and loyalty channels by leveraging customer data, segmentation, personalization, and testing strategies to drive engagement, retention, and long-term customer value. Working closely with teams across Marketing, Loyalty, Analytics, Product, Creative, Retail, and Merchandising, this individual will play a key role in developing data-driven lifecycle programs that strengthen customer relationships and support business growth.

• Duration: 12-month contract (40 hours/week)
• Pay Rate: $45-50/hour

• Support the strategy, execution, and optimization of CRM and lifecycle marketing programs across email and mobile messaging channels.
• Develop and enhance customer lifecycle journeys using segmentation, personalization, and audience targeting strategies.
• Build and maintain a testing roadmap, leveraging A/B testing and customer insights to improve campaign performance.
• Analyze campaign and customer data to identify trends, opportunities, and actionable recommendations.
• Own lifecycle reporting, presenting performance results, testing insights, and optimization strategies to key stakeholders.
• Manage end-to-end campaign execution, including planning, creative asset coordination, QA, deployment, and performance tracking.
• Partner with cross-functional teams across Loyalty, Retail, Product, Analytics, Data Science, Creative, and Merchandising to deliver customer-centric marketing experiences.
• Help drive customer retention, loyalty, engagement, and lifetime value through data-informed marketing initiatives.

• Bachelor's degree in Marketing, Business, or a related field, or equivalent professional experience.
• 2-3+ years of experience in CRM, lifecycle marketing, retention marketing, or a related B2C marketing role.
• Strong understanding of the customer lifecycle and marketing funnel.
• Experience with customer segmentation, personalization, and audience management.
• Knowledge of testing methodologies, including A/B and multivariate testing.
• Strong analytical skills with the ability to turn data into actionable business insights.
• Excellent project management skills and attention to detail.
• Ability to manage multiple priorities and thrive in a fast-paced environment.
• Strong written and verbal communication skills.
• Self-starter with a proactive mindset and strong follow-through.
• Experience with CRM and marketing automation platforms;
  Cordial and/or Movable Ink experience is a plus.

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results.

For more information and additional opportunities, visit:  and connect with us on Facebook, and Linked In. Opportunity Awaits.