Marketing Lead

Fill the top of the funnel — get the right professionals to sign up, repeatably and measurably.

Team of 4 Reports to the Founder Bay Area preferred, hybrid Full-time or contract-to-hire

Simulacrum (simulacrumai.io) turns a résumé into a running wealth engine — a career-to-wealth simulation platform with 49 AI agents across five income layers. We help professionals see the consequences of their career and money decisions before they live them.

New free signups per week by channel
· content, SEO & Linked In distribution
· landing pages & signup flow
· the free bio-page as lead magnet
· paid-acquisition experiments after organic proof.

• Build and run the content, SEO and Linked In engine that drives free signups from professionals and career-changers.
• Own the landing pages and signup flow; A/B test messaging and conversion.
• Position the free bio page as the lead magnet and on-ramp into the platform.
• Launch paid-acquisition experiments once a channel proves out organically, and hold CAC discipline.
• Track signups by source and report weekly on what is actually working.
• Hand activation-ready users cleanly to the Onboarding lead.

North star

New free signups per week — the engine behind reaching 1,000 users.

Supporting

• 3+ years in growth, demand generation or content marketing — ideally B2C / prosumer SaaS.
• Demonstrated organic growth (content, SEO, Linked In) with real numbers behind it.
• Fluent in funnel analytics and rapid experimentation.
• Strong writer who can produce problem-aware content for a professional audience.
• Working knowledge of paid acquisition (Linked In / Meta / Google) and CAC math.

Nice to have. An audience in career, HR or edtech; landing-page design skills.

Every teammate is fully platform-fluent — able to demo Simulacrum, onboard a user end to end, run a workshop, and coach Layer 1 and Layer 2 agent setup — so anyone can cover a session or a coaching block.
Shared team goal: