Principal Analysis, Custom Silicon Architect - DC GPU

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AMD is seeking a Principal Competitive Architect Specialist to lead competitive intelligence and hands‑on performance analysis for custom silicon used in AI and data center computing. This role will build a fact‑based view of competing accelerators, internally developed silicon, platforms, software capabilities, pricing, and go‑to‑market strategies, then translate those insights into clear recommendations for product and business leaders.

You will combine market research with direct technical evaluation on cloud instances to assess real‑world performance, economics, and product trade‑offs. Your work will help shape product strategy, roadmap priorities, pricing, investment decisions, and areas of differentiation across AMD's data center portfolio.

You are a highly analytical and technically fluent competitive strategist who can move comfortably between product details, performance data, market dynamics, and executive decision‑making. You are rigorous about evidence, able to distinguish confirmed facts from estimates, and skilled at turning complex findings into concise, defensible recommendations.

You thrive in a cross‑functional environment and can work independently to frame ambiguous questions, build repeatable analysis, and influence senior stakeholders. You have the curiosity to investigate emerging custom silicon products and the practical technical skills to evaluate them directly in cloud environments.

• Develop and maintain comprehensive competitive assessments, including feature matrices, product comparisons, pricing analyses, and market landscape reviews.
• Monitor competitor product launches, model releases, acquisitions, partnerships, pricing changes, funding activity, and go‑to‑market motions.
• Synthesize fragmented technical, commercial, and market information into a clear view of competitor strategy, strengths, gaps, and likely direction.
• Maintain a current competitive landscape for custom silicon across hyperscalers, cloud providers, AI infrastructure companies, and other relevant market participants.

• Evaluate competitive performance hands‑on using publicly available cloud instances and accessible software environments.
• Design and execute repeatable benchmarks that assess performance, efficiency, scalability, usability, and cost across representative workloads.
• Validate results carefully, document methodology and assumptions, and separate measured results from modeled or externally reported data.
• Partner with performance engineering and workload modeling teams to interpret results and identify architectural or software drivers of observed performance.

• Create executive‑ready competitive insights that influence product strategy, roadmap prioritization, pricing, and investment decisions.
• Translate technical and market findings into concise strategic implications, recommended actions, and clear decision points.
• Provide timely competitive readouts for major launches, market shifts, and emerging threats or opportunities.
• Communicate uncertainty and confidence levels clearly, ensuring recommendations remain…