Venture Lead - Incubator

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

This is a position where you will build and launch a new product within Adobe working within an exciting org that is incubating next-generation ideas. You will lead engineers, designers, and prototypers to bring to life a product, test it with customers and demonstrate product‑market fit. This role is an outstanding opportunity to operate like a startup founder while having the resources of an innovative, large Technology company.

Join us for an opportunity to invent new technologies and supply a brand new and existing Adobe products.

• Function as the GM for a new incubation venture within Adobe.
• Design and implement an innovative solution for Enterprise Marketing teams that streamlines the end‑to‑end workflow of managing creator and influencer campaigns.
• Employ the latest advancements in Generative AI (e.g., AI agents) to transform today’s fragmented, scalable system built for measurable outcomes, deeper analytics, and consistent performance.
• Build and lead a small but mighty team of Engineers, Prototypers, Designers and Researchers to deliver on the product vision.
• Build and maintain the product roadmap, identifying new product opportunities and prioritizing them based on user needs, business goals, and technical feasibility.
• Draw upon an executive leadership ‘board’ designed to support incubation efforts at Adobe.
• Lead market research, competitive analysis, and user interviews to find opportunities and define product requirements.
• Craft a go‑to‑market plan which incorporates partnerships with relevant content owners and product launch with alpha/beta customers.
• Define and supervise key performance metrics to evaluate success and identify new avenues to pursue.
• Own the P&L for the product and run budget accordingly.

• Bachelor’s degree in computer science, engineering, or equivalent experience.
• Confirmed experience (10+ years) as a Product leader, preferably with a focus on building applications in the Marketing space for Enterprises.
• Deep understanding of creator‑ and influencer‑led marketing workflows and a compelling vision for how Generative AI can reimagine campaign orchestration – automating complex processes, enhancing collaboration, and empowering marketers.
• Proven ability to influence and rally a variety of partners (from senior executives to team members) around your vision and gain alignment to implement.
• Excellent analytical and problem‑solving skills, balancing day‑to‑day blocking and tackling.
• The role requires a mix of technical understanding, strategy and people management.
• Consistent record of delivering successful products ahead of schedule.
• Confirmed organizational skills, with the ability to run multiple threads simultaneously and prioritize effectively.
• Passion for crafting exceptional experiences and driving business growth through delivering on the needs of marketing and communications professionals in an Enterprise.
• Bringing ideas from 0 to 1, concentrating on solutions that make a marketer’s role easier and more impactful.

Our compensation is based on the cost of labor across several U.S. geographic markets and varies by location. For this position: U.S. pay range is $172,400 – $334,500 annually. In California, the range is $231,000 – $334,500; in New York, the range is $231,000 – $334,500.

California: Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado: If this role is open to hiring in Colorado, the application window remains open until the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If Colorado is not listed as a hiring location, no specific application window…