Marketing Technology Manager

Who We Are

Designed with simplicity in mind, Verkada's six product lines - video security cameras, access control, environmental sensors, alarms, workplace, and intercoms - provide unparalleled building security through an integrated, cloud-based software platform. Over 33,500 organizations, including 96 companies in the Fortune 500, across 93 countries worldwide trust Verkada as their physical security layer for easier management, intelligent control, and scalable deployments.

Founded in 2016 with more than $700M in funding raised to-date, Verkada has expanded rapidly with 15 offices and 2,200+ full-time employees.

Our Marketing team prides itself on using a first principles approach to unlock new ways of scaling revenue. Using operations and engineering to overcome obstacles and scale/automate processes, we experiment where most marketing teams fall short. As a Marketing Technology Manager on the team, you will own the systems and processes that power marketing campaigns and directly accelerate revenue growth.

We are committed to a thriving in-office culture. This role requires that you be on-site at our HQ in San Mateo, CA 5 days a week.

• Marketing Operations
  • Serve as the operational backbone for 20+ demand generation marketers running multi-region campaigns.
  • Own and optimize lead ingestion, enrichment, routing, and lifecycle management‑ensuring sales receives high-quality leads, quickly and efficiently.
  • Champion marketing ops best practices and scale‑friendly infrastructure, driving adoption of tools and processes across the organization.
  • Partner cross‑functionally with sales, engineering, analytics, and brand to align campaign execution with business goals.
• Marketing Technology Enablement
  • Translate requirements into scalable systems workflows or technical solutions, reducing manual steps and eliminating operational friction.
  • Build infrastructure to support campaign performance monitoring, attribution, and insights via automation and reporting tools.
  • Act as the go‑to expert for tools like Marketo/Hubspot, Zapier, Workato, and Salesforce.
• Technical Ownership
  • Design and maintain ETL pipelines to support real‑time campaign logic, reporting, and data quality initiatives using SQL, Python, and other tools.
  • Build scalable automations and integrations across Mar Tech tools using Workato, AWS, Retool, APIs, and more.
  • Manage complex workflows and integrations for webinars, demos, and intent‑triggered campaigns.
  • Monitor lead flow and pipeline health using BI tools (e.g. Looker) to identify issues and drive campaign optimizations.

• 5+ years in Software Engineering, Marketing Technology, Business Systems, or Revenue Operations, ideally in a high‑growth B2B SaaS environment.
• Hands‑on experience with Marketo (or Hub Spot) and Salesforce, including building automations, integrations, and managing lifecycle flows.
• Expertise in marketing infrastructure, including web form ingestion, API‑based lead capture, enrichment tools (e.g. Clearbit), and real‑time follow‑up logic.
• Advanced SQL skills and working knowledge of Python; experienced in building or maintaining data pipelines and ETL processes.
• Strong experience with automation/integration platforms (e.g. Zapier, Workato, Retool, AWS Lambda).
• Process‑oriented mindset with experience managing campaign ops at scale.
• Excellent communication and documentation skills. You can explain complex systems clearly to both technical and non‑technical stakeholders.
• Entrepreneurial mentality with a drive to experiment, iterate, and extract the most yield out of the funnel.
• 0 Inbox mentality. You proactively solve problems before they become bottlenecks.

Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:

• Healthcare programs that can be tailored to meet the personal health and financial well‑being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
• Nat…