Marketing Operations Lead

GC AI is the legal intelligence platform built for in-house legal teams and companies. Your decisions shape the product, your impact is immediate, and you own your work from day one.

More than 2,100 companies run their legal work on GC AI, including 300+ public companies, 75+ unicorns, and teams at Nestlé, Hitachi Digital, Lockheed Martin, Miro, Bass Pro Shops, Riot Games, SKIMS, Liquid Death, Vercel, TIME, and Post Holdings. The platform holds an 80 NPS, more than double the B2B SaaS industry average, reinforcing GC AI as the leading legal AI platform for companies of all sizes.

GC AI has doubled ARR in six months. We won #1 Highest Customer Satisfaction at the 2026 SaaS Awards. Our investors include Scale Venture Partners, Northzone, Sound Ventures, and Guillermo Rauch, CEO of Vercel.

You’ll define how things get built, not follow someone else’s playbook. Six principles guide how the team works:

• 1% Better Every Day: small, compounding improvements across everything you ship.

• Customer Obsession: start with the customer and work backward.

• Ship Today: bias toward action and iteration over perfection.

• Find a Way: resourcefulness and ambition over constraint.

• Care: be direct, like an honest friend, even when it’s uncomfortable.

• Own It: full accountability, proactive communication, and attention to detail.

In-house lawyers learn AI through our Maven classes, free courses /learn-ai, live webinars, our newsletter, and the social content they share with peers. That funnel runs from class registrant to trial user to paid seat to team expansion, and it needs one owner. In November 2025, Scale Venture Partners and Northzone led our $60M Series B. You'll use that runway to build marketing operations that scale with the next 2,100 teams.

As our first Marketing Operations Lead, you'll own the systems, data, reporting, and operating rhythm underneath marketing, so every program connects to the pipeline and revenue.

• Marketing tech stack. Architecture, configuration, integrations, vendor evaluation, renewals, and budget, centered on Hub Spot, Big Query, Dream Data, Post Hog and other tools. You add what the team needs and retire what it has outgrown.

• Lead lifecycle and routing. Buyer journey mapping, lifecycle stages, lead scoring, routing, sales handoff, and rules of engagement, all defined from a systems perspective. Every trial signup and demo request reaches the right person with full context.

• Attribution and reporting. End-to-end analytics: UTM tracking parameters, QR codes, cross-page attribution, ad pixels, and a B2B attribution model. You define how GC AI measures marketing's contribution to pipeline and revenue, and you own the dashboards leadership uses.

• Campaign operations. A repeatable build, QA, and launch process for classes, webinars, email, and paid programs. Templatized where it helps, with room for bespoke work.

• Web and conversion. Landing pages, sign-up and trial flows, calls to action, and site instrumentation, built with design and engineering. You run tests with sales, Revenue Operations, and engineering, and ship what wins.

• Account-based marketing (ABM) execution. You turn ABM and pipeline strategy into coordinated plays across paid media, email, and sales enablement.

• Data quality and compliance. Deduplication, enrichment, field standards, and consent management across 53 countries, under CAN‑SPAM, the General Data Protection Regulation (GDPR), and the California Consumer Privacy Act (CCPA).

• Program management. Scope marketing projects, set timelines, lock owners, and surface risks early, so leadership knows what's on track.

• Internal tools and documentation. Build automations that make the team faster, and document every system so a smart colleague can run it in…