Integrated Marketing Manager, Brand & Programs

Join to apply for the Corporate Event Marketing Manager, Verkada One role at Verkada

Join to apply for the Corporate Event Marketing Manager, Verkada One role at Verkada

Who We Are

Verkada is a leader in cloud-based B2B physical security. Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

Who We Are

Verkada is a leader in cloud-based B2B physical security. Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

Founded in 2016, Verkada has expanded rapidly with 15 offices across three continents, 2,100+ full-time employees and 30,000+ customers across 70+ countries.

Overview

As we continue to grow, we are looking for a Corporate Event Marketing Manager to support the execution of Verkada One, our annual customer conference, and Verkada One On the Road, our regional event series. Verkada One is our most important brand activation as well as a critical lever when it comes to driving pipeline for our business. Our most recent Verkada One, held this past September in Denver, CO, was attended by ~1200 prospects, customers, and partners and featured over 30 breakout sessions, industry training and certifications, high-profile keynote speakers, product announcements, and more.

We are looking to grow this even further in the coming year and aim for it to one day be the Oktane or Dream force of the physical security industry.

About

The Role

This role will play a critical part in building pipeline and brand visibility through high-impact corporate events and brand activations. Reporting to the Director of Corporate Marketing, you’ll help plan and execute integrated event strategies, with a strong focus on demand generation, registration growth, and event performance measurement. You'll collaborate with cross-functional stakeholders across marketing, sales, and product teams to craft compelling event experiences that deliver results.

This is an exciting opportunity for someone passionate about event marketing, B2B demand generation, and data-driven storytelling who wants to grow their career in a high-impact, fast-paced environment.

Responsibilities

• Event Support & Project Coordination:
  Assist in the planning and execution of Verkada One and Verkada One On the Road, ensuring deadlines, on-site logistics, and deliverables stay on track.
• Registration Growth & Demand Generation:
  Drive registration and audience acquisition by partnering closely with growth marketing and sales teams on targeted campaigns (email, paid media, content syndication, and webinars). Build out the event marketing funnel, identifying high-converting tactics to grow attendance.
• Event Marketing & Campaign Development:
  Own the creation and execution of event marketing campaigns and nurture tracks to maximize registration and engagement across multiple channels (email, social, paid, web).
• Website & Collateral Development:
  Assist in writing and maintaining event website content, speaker bios, agenda details, and marketing materials.
• On-Site Brand
  
  Experience:
  
  Partner with design, product and sales teams to develop product demo stations and immersive brand experiences that reinforce messaging and drive deeper customer engagement.
• Content & Speaker Coordination:
  Coordinate session content and speaker logistics, working with internal leaders, customer speakers, and external thought leaders.
• Post-Event Reporting & Insights:
  Help analyze event success metrics, compile feedback, and suggest improvements for future events.

• 5-8 years of experience in B2B tech event, field marketing or demand generation role, with proven track record of driving registrations and pipeline…