Franchise & IP Strategy Lead
Listed on 2026-10-12
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Marketing / Advertising / PR
Marketing Strategy
Sony Interactive Entertainment seeks a Lead Franchise Strategist to shape growth for Play Station IP across core platforms and entertainment formats. You’ll collaborate with Play Station Studios, brand, marketing, insights, finance, consumer products, licensing, legal, and Sony Group partners to turn fan passion into a credible, long-term plan.
The role requires translating audience insights into clear roadmaps, aligning cross-functional teams, and championing the fan perspective to protect what
Step into the Franchise Growth & IP Strategy Lead role at Play Station in San Mateo, CA, United States and grow with us.
We aim to respond to suitable candidates as soon as possible.
Full responsibilities and requirements are described in the listing above.
Learn more about the Franchise Growth & IP Strategy Lead role in the description above.
We appreciate your interest in this position.
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