Luxury Fashion Brand Manager – Luxury Label

Job in Sandton, 2172, South Africa

Listing for: Service Solutions

Full Time position
Listed on 2026-07-30

Job specializations:

Retail
Retail Marketing, Merchandising
Marketing / Advertising / PR
Retail Marketing, Merchandising, Brand Ambassadors & Brand Management, Marketing Management

Brand Strategy & Positioning

Develop and implement the brand’s overall strategy in line with global guidelines

Maintain and elevate the luxury brand image across all touchpoints

Ensure consistency in tone, visual identity, and customer experience

Monitor market trends, competitors, and customer insights

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Buying & Merchandising

Select and curate product ranges aligned with the brand DNA and local market demand

Manage seasonal buying cycles, including forecasting and assortment planning

Work closely with international suppliers/brands on product selection

Analyze sales performance, sell-through rates, and stock movement

Optimize product mix to maximize profitability and minimize markdowns

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Financial & Commercial Management

Own and manage the brand’s P&L (profit and loss)

Set and track sales targets, margins, and budgets

Manage pricing strategies in line with luxury positioning

Drive revenue growth through strategic planning and execution

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Marketing & Brand Activation

Plan and execute luxury marketing campaigns and launches

Oversee events, activations, and VIP customer experiences

Collaborate with PR, influencers, and media to build brand awareness

Ensure all campaigns reflect premium/luxury standards

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Retail & Customer Experience

Ensure in-store execution aligns with luxury standards

Oversee visual merchandising and store presentation

Drive exceptional customer service and personalized experiences

Work closely with store teams to improve conversion and basket size

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Stakeholder & Relationship Management

Build strong relationships with international brand principals and suppliers

Liaise with internal teams (marketing, finance, operations, retail)

Negotiate with suppliers on pricing, exclusivity, and terms

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Team Leadership

Lead, mentor, and develop retail and brand teams

Set clear KPIs and performance expectations

Foster a high-performance, brand-driven culture

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Reporting & Analysis

Track and report on sales, stock, and brand performance

Use data insights to inform buying and marketing decisions

Present performance updates to senior leadership

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Trend & Market Awareness

Stay ahead of global luxury trends, fashion cycles, and consumer behavior

Attend trade shows, fashion weeks, and supplier presentations