Sr Marketing Campaign and Content Specialist

Showing 1 location

Sandy, UT 84070, USA

• Remote
• Salary : $100,000 USD per year
• Marketing
• Full-Time
• Requisition #: SRMAR
  001724

Opengear keeps networks running smoothly with our Network Resilience Platform. Leveraging our Smart Out of Band solution and automation capabilities, usersgain unparalleled presence and proximity to devices. By providing an independent management plane, the Network Resilience Platform ensures secure remote access, enabling connectivity from anywhere. This allows for the effortless deployment, management, and remediation of networks—on the First Day, Worst Day, and Every Day.

It's why over 75% of Fortune 500 companies trust usfor their networks, whether on- or off-premises or in the cloud. Opengear is a global company with offices in Brisbane, Australia and Sandy, Utah.

This is an individual contributor role responsible for Opengear’s day-to-day content and social media program — blog, whitepapers, email, video, and social content, plus supporting sales enablement assets. The Content Marketing Manager generates and prioritizes content ideas, manages the process of getting that content created, and owns the content and social calendar independently, working closely with stakeholders and subject matter experts across the business to source and develop content.

This is an exciting opportunity for a seasoned Content Marketing Manager to shape how Opengear shows up in the world, from the stories we tell to the conversations we spark online. Own the full content lifecycle, share stories that resonate with IT and network engineering audiences, and see your work reach customers across every channel. Join us and help tell Opengear’s story.

• Develop ideas for the types of content Opengear should create to support brand awareness, thought leadership, and demand generation goals.
• Build and maintain an editorial and social calendar spanning blog, email, web, video, and social content.
• Identify content gaps and opportunities based on performance data, sales feedback, and market and competitor trends.
• Align content plans with product launches, campaigns, and broader marketing priorities.

• Write, edit, and produce high-quality content across formats, including blog posts, articles, website copy, email campaigns, whitepapers, and sales collateral.
• Manage the end-to-end production process for content requiring outside support by briefing and coordinating designers, videographers, and freelance contributors.
• Interview subject matter experts to translate technical concepts into clear, engaging content.
• Ensure all content is consistent with Opengear’s brand voice, style, and messaging pillars.

• Own Opengear’s social media presence end-to-end: content calendar, scheduling, publishing, and community engagement.
• Develop platform-specific content, organic and paid where relevant, that reflects brand voice and supports campaign and product priorities.
• Monitor social performance and trends; adjust strategy based on engagement data.
• Repurpose long-form content into social-ready assets to maximize reach.

• Track and report on content and social performance (traffic, engagement, conversions) using analytics tools.
• Use performance data to refine content topics, formats, and distribution channels.
• Run periodic content audits to identify opportunities to refresh or repurpose high-value assets.

• Work with stakeholders and subject matter experts across Product Marketing, Sales, and other teams to identify content needs and ensure content supports go-to-market…