Senior Account Executive

Boston Retail Solutions - Job Description

Job Title : Senior Account Executive

Reports to : Chief Commercial Officer

Location :
Hybrid

The Senior Account Executive (SAE) will be responsible for driving new business growth, nurturing client relationships, and achieving sales targets. This role requires a strategic thinker with a proven track record in B2B sales, excellent communication skills, and a deep understanding of the wide format graphics and printing industry.

• Achieving Revenue Targets:
  Meet or exceed growth sales targets from building a portfolio of brand new accounts and onboarding new clients with contractual negotiations, rate structures, and service level agreements.
• Managing the Entire Project Lifecycle:
  Oversee projects from start to finish, provide estimates, prepare contracts, and collaborate with design and production teams to ensure final deliverables meet client expectations.

• Building Strong Relationships:
  Nurture excellent relationships with new clients to ensure satisfaction and drive repeat business.
• Providing Consultative Solutions:
  Offer technical knowledge and support for products like wall graphics, floor graphics, wraps, signs, digital displays, and custom graphics.
• Proactive identification and pursuit of new sales opportunities:
  Generate new business through solution sales techniques and manage the sales process from prospecting to deal closure.
• Use sales strategies to achieve and exceed individual sales quotas.
• Create compelling proposals and deliver engaging presentations to prospective and existing clients.
• Stay informed about industry trends, competitive landscape, and market demands to identify new growth opportunities.
• Work closely with design, production, and installation teams to ensure seamless project execution and client satisfaction.
• Maintain accurate records of all sales activities and client interactions in the CRM system and provide regular reports on sales performance.

• Bachelor’s degree in business, marketing or related field / or equivalent experience required.
• 5+ years of proven experience in selling B2B graphic print services.
• Success selling to retailers, QSR, restaurants, event service companies, hospitality companies or the sports market.
• Experience in the graphic design, printing, or signage industry highly preferred.
• Technical specialization in printed wide format materials, ideally selling wall wraps, fleet wraps, floor graphics and related event materials.
• Exceptional communication, negotiation, and presentation skills.
• Strong customer relationship management skills and ability to create customer messaging.
• Ability to communicate with multiple organizational levels including C‑Suite.
• Strong business acumen and ability to understand complex client needs.
• Experience with Hub Spot or other relevant CRM tools as a prospecting tool.
• Strong organizational and time management skills, self‑starter ability.
• Self‑motivated, proactive, and results‑driven.
• Comfortable in the face of rejection with patience and persistence.
• Valid driver’s license and willingness to travel as needed.

• Commitment to upholding company’s Core Values:
  Keep Your Word, Care for Your Colleagues, Do Things Right the First Time, Exceed Customer Expectations.
• Think Like an Owner;
  Display competitive spirit while playing within the rules.
• Able to strategically identify opportunities and close new business.
• Collaborative skills to work alongside colleagues at all levels.
• Competent in Google Workspace.

Travel:
Frequent domestic and international travel expected, including overnight stays.

Hours:

Full-time, exempt position requiring at least 40 hours per week, with flexibility for days, nights, and weekends.

Work environment:
Remote or traditional office setting.

Physicality:
Prolonged periods of sitting and computer use; local and national travel required.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required for this position. Duties may change at any time with or without notice.