Manager - Marketing & Communication

Marketing & Communications Manager Introduction

Thank you for your interest in Foley Hospitality and the Marketing & Communications Manager role. We are committed to being the most experience-obsessed and innovative sports and hospitality management company globally. If you are passionate about brand storytelling, digital engagement, and leading marketing initiatives that elevate guest and community experiences, we encourage you to apply.

Inspired by Bill Foley’s legacy and passion for sports, wine, and people, Foley Hospitality curates and delivers experiences that our guests cherish, our communities embrace, and our team members celebrate. With sports teams, wineries, and hotels located worldwide, we are dedicated to offering exceptional moments rooted in excellence, integrity, and connection.

The Marketing & Communications Manager is responsible for developing and executing strategies that build brand awareness, enhance guest engagement, and support business growth. This role oversees all content creation, internal and external communications, public relations, digital marketing, and brand consistency across assigned Foley Hospitality properties or business units.

At Foley Hospitality, we are performance-focused; as such, every team member has clear objectives aligned with our three missions:
Business:
Achieve and sustain profitability and long-term growth.
Brand:
Create experiences guests remember.
Culture:
Be an employer of choice.

• Business: Support the Vice President - Marketing in the execution of annual marketing plans and revenue-driving strategies.
• Develop and deploy email marketing campaigns designed to increase bookings, venue revenue, website traffic, and guest engagement.
• Guide digital marketing agencies to improve ROAS, conversion performance, direct booking volume, and revenue growth through SEO, paid search, paid social, and programmatic media.
• Track campaign performance, analyze data, and provide insights to optimize marketing ROI and strengthen demand-generation efforts.
• Collaborate cross-functionally with Sales, Revenue Management, Operations, and F&B to ensure cohesive messaging and strategic alignment.
• Maintain and update hotel and venue websites to ensure accurate content, appealing design, and optimized performance.
• Drive email marketing strategy and segmentation to maximize customer engagement and revenue.
• Ensure all digital channels are optimized to contribute to targeted revenue and engagement goals.

• Brand: Maintain brand cohesion across all guest touchpoints, ensuring consistent voice, visual identity, and experiential alignment.
• Oversee website content accuracy, page creation, design influence, and menu visibility.
• Ensure venue menus, signage, programming materials, and digital assets meet brand standards.
• Manage daily relationship with digital and social media agencies to ensure alignment with brand strategy.
• Oversee social media content planning, engagement rates, influencer partnerships, and performance analytics.
• Partner with internal teams to concept, market, and execute on-site programming and events.
• Safeguard the brand by ensuring all messaging, photography, and creative assets reflect Foley’s standards of excellence.
• Partner with PR agencies to coordinate FAM trips, media visits, and exposure opportunities.
• Evaluate incoming media requests for alignment with brand goals and KPIs.
• Manage customized media itineraries, packets, and communications to maximize positive press outcomes.
• Support crisis communication in coordination with PR leadership.
• Strengthen media relationships that reinforce brand visibility and positioning.

• Culture: Foster a collaborative, creative, and supportive environment within Sales & Marketing and hotel teams.
• Provide leadership, feedback, and support to internal team members and external agency partners.
• Embrace curiosity, innovation, and continuous improvement to evolve the brand and guest experience.
• Communicate proactively to maintain alignment and shared ownership of marketing goals.

• Have Integrity – We seek people who are humble…