Product Marketing Director
Listed on 2026-10-14
-
Business
Marketing Strategy -
Marketing / Advertising / PR
Marketing Strategy, Product Marketing
Applied Materials is the global leader in materials science and engineering solutions that are at the foundation of virtually every new semiconductor chip and advanced display in the world. The equipment that we create and service is essential to advancing AI and accelerating the commercialization of next-generation semiconductor chips. Join us and push the boundaries of materials science and engineering in a company at the foundation of the electronics industry.
The work we do together advances the world’s technology.
Salary: $ - $
Location:
Santa Clara,CA
You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers.
We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company.
At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go.
About the RoleWe are seeking a highly experienced Product Marketing Director to serve as a strategic leader and trusted advisor across Marketing, Business Management, Sales, and Product/Process Support Engineering (PSE). This role will help shape business and go-to-market strategy, strengthen field effectiveness, and develop scalable processes, tools, and best practices that drive measurable business outcomes. The ideal candidate combines deep product marketing expertise with strong business acumen, strategic thinking, and the ability to influence senior leaders across functions.
You will tackle complex, high-impact business challenges and lead cross-functional initiatives spanning competitive positioning, value-based pricing and selling, field enablement, and business process optimization.
- Provide strategic leadership and direction to ensure Marketing, Sales, Process Support Engineering (PSE), and cross-functional teams are aligned with and effectively supporting the organization’s business objectives.
- Partner with business and functional leaders to define requirements for sales and marketing processes, tools, and capabilities, translating business needs into actionable roadmaps.
- Lead complex, highly visible, cross-functional initiatives involving Marketing, Sales, PSE, Business Management, and other key stakeholders.
- Advise General Managers and senior leaders on the effective deployment of resources and capabilities to improve marketing and field effectiveness, efficiency, and business performance.
- Advance competitive analysis capabilities, including the development and adoption of product scorecards, competitive frameworks, and best practices that support strategic decision-making.
- Drive value-based pricing and value-selling strategies in partnership with the Value Capture team, helping teams clearly articulate and capture differentiated customer value.
- Develop and execute strategic business enhancement initiatives as part of the Field Enablement organization.
- Identify opportunities to improve business processes, tools, and operating models, and lead continuous improvement efforts from concept through implementation.
- Apply structured frameworks, first-principles thinking, and data-driven analysis to solve complex business challenges and develop innovative solutions.
- Influence product, business, marketing, and field strategies by translating market, competitive, customer, and business insights into actionable recommendations.
- 15+ years of relevant experience in product marketing, business management, commercial strategy, field enablement, sales…
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