Manager, Social Insights

Manager, Social Insights

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Location Santa Monica, California
Business Disney Direct to Consumer
Date posted Dec. 30, 2025

Hulu’s Consumer and Market Insights (CMI) team seeks a Manager, Social Insights, who specializes in translating social data into actionable insight through impactful storytelling and has a passion for entertainment, social media, and pop culture. In this role, you will manage a team and use your technical experience and natural curiosity to help uncover and creatively analyze the impact of business initiatives, guide social strategies, and identify trends and marketing or cultural opportunities for Hulu.

Using the industry's leading social media listening and analytics tools, you will craft insightful analyses from data on social media conversations, campaigns, and habits to drive the business forward and shape the Social Insights team as it strives to innovate and push boundaries across the organization.

• Lead and Manage: Manage a team to support data preparation and social listening/analytics requests, providing guidance, mentorship, and support to ensure high-quality and timely delivery of insights.
• Project Design & Execution: Translate key business questions into actionable research and measurement frameworks, defining methodology, report strategy, and required data sets.
• Analyze and Inform: Leverage social data to assess impact on business goals, identify growth opportunities, inform content creation, and drive campaign strategy efficiency.
• Strategic Partnership: Collaborate with the Senior Manager, Social Insights to understand consumer reactions to Hulu’s brand and content, translating insights into actionable recommendations that drive engagement and results.
• Insights Development: Identify knowledge gaps and proactively develop strategies to address them, aligning with resource and organizational priorities.
• Data Governance & Operational Efficiency: Oversee day‑day tool management, streamline reporting workflows, enhance data visualization and management, and increase operational efficiency.
• Cross‑Functional
  
  Collaboration:
  
  Build and maintain strong partnerships across teams to support data‑driven storytelling and decision‑making.
• Stakeholder Management: Liaise with internal stakeholders and external partners to ensure alignment and clarity across all levels of decision‑making.
• Social & Market Awareness: Maintain deep understanding of social behavior, emerging trends, conversation dynamics, and best practices in social intelligence and consumer insights.

• 6+ years of relevant work experience with a Bachelor’s Degree or 5+ years with an advanced degree (e.g., Master’s, MBA, JD, MD), ideally in media and entertainment.
• Proven people‑management experience with the ability to mentor and develop talent.
• Deep understanding of brand and content social marketing, social insights methodologies, and their strategic applications.
• Proficiency in social listening and analytics tools (e.g., Listen First, Quid/Net Base, Creator
  
  IQ, Dash Hudson, Brand Watch, Sprinklr).
• Strong familiarity with social platforms:
  Facebook, Instagram, You Tube, Tik Tok, Twitter/X, and Reddit.
• Strong storytelling abilities using data – both visually and verbally – to convey insights and drive action.
• Advanced PowerPoint, Excel, and Google Slides/Docs skills.

The Walt Disney Company and its affiliated companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and need a reasonable accommodation to apply, email Candid This email is not for general employment inquiries.

The Walt Disney Company is an equal‑opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status.