Job specializations:
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Management
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Marketing / Advertising / PR
Job Description & How to Apply Below
Lead Mars Gum & Mints strategy and growth through consumer insights, commercial planning, and cross-functional leadership in a hybrid position.
As Portfolio Lead, you will operate as General Manager for Mars’s strategically important Gum & Mints business. The role leads brand strategy, innovation, commercial execution, portfolio growth, and marketing capability development. You will own revenue, market share, profit, and brand equity objectives while leading teams, agencies, and direct reports.
Key Responsibilities:- Shape long-term portfolio strategy and identify consumer demand sources
- Lead Excel’s next phase of Canadian brand growth
- Design annual operating plans for Gum & Mints
- Manage marketing partnerships, national programs, and brand integration
- Manage budgets and collaborate with US and Global teams
- 10+ years progressive marketing leadership in CPG or adjacent industries
- Success leading category strategy, innovation, and portfolio growth
- Experience managing P&L and commercial investment decisions
- Experience developing high-performing teams and direct reports
- Strong cross-functional leadership and senior stakeholder influence
Bring portfolio growth, P&L leadership, and marketing expertise to Mars’s Gum & Mints business in Canada.
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