Product Marketing Manager Esri ArcGIS

Shape the future of location technology at Esri as a Product Marketing Manager. Coordinate critical product launches and develop strategies that resonate with users and industry leaders alike.

As a key member of Esri’s marketing team, your role focuses on curating impactful marketing strategies for our ArcGIS platform. You will spearhead internal and external communications regarding product functionality and engage with cross-functional teams to ensure a unified approach for product releases. Your ability to analyze market performance will help drive improvements.

Key Responsibilities:

• Lead product go-to-market strategies for ArcGIS

• Execute communications for product changes and updates

• Create personas and messaging based on user needs

• Collaborate with teams on product launches and promotions

• Monitor performance benchmarks for product effectiveness

Requirements:

• At least 2 years of experience in product marketing

• Strong communication skills for varied audiences

• Knowledge of marketing concepts and tools

• Bachelor's degree in marketing or business

• Ability to travel up to 20% for strategic events

Enhance the visibility and success of Esri’s innovative technology solutions through your marketing expertise.
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