Paid Media Ad Operations Specialist

Master paid media performance as an Ad Operations Specialist at FFUN Group, working on-site in Saskatoon with Google Ads and Meta Ads.

This Marketing Specialist role focuses on digital advertising across automotive and recreational dealership brands. You will manage campaigns, analyze metrics, optimize budgets, and improve lead generation. The work includes Google Search, Performance Max, Demand Gen, Meta, and other paid social platforms.

• Build, execute, and optimize paid advertising campaigns
• Monitor performance, trends, lead volume, and cost per lead
• Manage budgets and optimize advertising return on investment
• Run A/B tests across targeting and creative strategies
• Ensure tracking, brand, and manufacturer co-op standards

• Three or more years managing Google Ads and Meta Ads
• Experience with Search, Performance Max, and Demand Gen campaigns
• Familiarity with GA4, Google Tag Manager, and conversion tracking
• Ability to analyze metrics and turn insights into action
• Strong organization, detail, collaboration, and adaptability skills

Bring paid media expertise, analytical thinking, and campaign optimization skills to FFUN Group’s Saskatoon marketing team.