Senior Product Manager; Retail Sports

Position: Senior Product Manager (Retail Sports)
Location: Sault Ste. Marie

.Senior Product Manager (Retail Sports) page is loaded## Senior Product Manager (Retail Sports) locations:
Sault Ste. Marie, Ontario, Canada:
Toronto, Ontario, Canada time type:
Full time posted on:
Posted 6 Days Agojob requisition : R26 00618
** Range:
** 95,200. CAD
*
* Job Description:

**** Senior Product Manager (Retail Sports)
** We are ready to take this game to the next level and need someone passionate about product strategy, marketing, and innovation to join our team as a
** Senior Product Manager, Retail Sports**. In this role, you will lead the development and execution of product and marketing strategies for OLG's Retail Sports portfolio, including retail sports betting and brick-and-mortar innovation initiatives. You will be responsible for identifying growth opportunities, optimizing product performance, and delivering engaging customer experiences that drive player participation, revenue growth, and business success.
** YOUR ROLE IN THE GAME
** Reporting to the Director, Sports, you will be empowered to:
* Develop and execute annual product and marketing plans that drive player participation, customer satisfaction, and achievement of revenue and net profit objectives.
* Manage the performance of Retail Sports products and initiatives by monitoring sales trends, forecasting results, identifying risks and opportunities, and recommending actions to improve business outcomes.
* Lead the product management of key Retail Sports offerings, ensuring alignment with business objectives, market opportunities, and customer expectations.
* Identify, evaluate, and recommend new product, marketing, and growth initiatives that strengthen OLG's retail sports offering and market position.
* Support retail and brick-and-mortar innovation initiatives, including business requirements, research, testing, implementation planning, and go-to-market activities.
* Collaborate with Retail, Digital, Marketing, Operations, Innovation, and other stakeholders to deliver integrated product strategies and exceptional customer experiences.
* Provide subject matter expertise on retail sports betting, industry trends, consumer behaviour, and market opportunities to inform strategic decision-making.
* Support media planning, marketing execution, sponsorship activities, and brand initiatives to maximize product awareness and engagement.
* Manage and monitor marketing budgets, forecasts, and promotional investments, providing recommendations on performance and variances.
* Support project delivery and product launches by ensuring key milestones, stakeholder alignment, communication, and implementation activities are successfully executed.
** WHAT YOU BRING TO THE GAME
****
* Education & Experience:

**** University degree in Business, Marketing, or a related field.
* Minimum 5 years of experience in product management, marketing, category management, sports betting, retail operations, or a related field.
* Experience developing and executing product strategies, marketing plans, and business initiatives that drive customer engagement and revenue growth.
* Experience managing budgets, forecasting, business performance analysis, and reporting.
* Experience collaborating with cross-functional stakeholders to deliver complex projects and business outcomes.
* Knowledge of sports betting, gaming, lottery products, retail channels, or entertainment industries is considered an asset.
* Experience working with customer insights, analytics, market research, and performance metrics to support decision-making.
*** Relevant

Skills:

**** Strong product management and marketing expertise, including product positioning, promotion, pricing, merchandising, and customer engagement.
* Strong relationship management skills with the ability to build partnerships and influence stakeholders across the organization.
* Excellent communication and interpersonal skills, with the ability to present ideas and recommendations to diverse audiences.
* Strong analytical, conceptual, and problem-solving skills with a data-driven approach to decision-making.
* Experience leveraging customer insights, market research, and performance analytics to identify opportunities and optimize results.
* Knowledge of media planning, agency management, promotions, sponsor ships, and integrated marketing campaigns.
* Strong business acumen with the ability to balance customer needs, operational considerations, and financial objectives.
* Ability to manage multiple priorities and lead initiatives in a fast-paced, evolving…