Marketing Producer – WTOC WTOC - Gray Media

Overview

Category: Media – Journalism – Newspaper

Position/

Title:

MARKETING PRODUCER – WTOC

About Gray Media: Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households.

The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WTOC: WTOC is located in historic Savannah, GA. WTOC has been the market leader for over 70 years and remains committed to serving the community.

WTOC is looking for a standout marketing producer ready to help communicate with viewers and grow the business of our clients. The role requires a highly motivated, energetic, creative individual who can handle tasks alone or in a group. Multitasking and attention to detail are required.

The Creative Services Producer at WTOC is crucial and helps bring revenue to WTOC while representing the station to customers. The role requires a good rapport with the sales staff and the ability to work with others to deliver timely proof of performance and proof of benefit spots. The position may involve working with the News Department and may require pivoting to different projects.

It may also include live broadcasts with multiple departments and outside-of-hours events, such as severe weather coverage and community events.

A Creative Services Producer is a team player who may coordinate with a full crew for a commercial, including cameras, audio sources, and shoot locations.

• Must meet and exceed the expectations of WTOC and its customers.
• Lead and manage the full process of commercial production and long-form content creation, including pre-production, shooting, and post-production, including graphics.
• Manage multiple projects simultaneously.
• Be able to work with people, gain trust, and educate the client.
• Be proficient with video cameras and all related equipment.
• Must possess an understanding of shot composition.
• Adequate knowledge of the Adobe collection of post-production tools:
  Premiere, After Effects, Audition, Photoshop.
• Write creative copy for station promotion.
• Shoot above-average broadcast-quality video using a cinema camera and drone.
• Lead and manage complete projects from inspiration to completion.
• Possess a strong understanding of graphics and animation.
• Adhere to station branding guidelines in all work.

• 2-3 years’ experience in a related field with marketing or promotions expertise is a plus
• Strong working knowledge of the Adobe Creative Suite
• Excellent writing and communication skills
• A reel and/or portfolio showcasing work
• High level of creativity, ability to think “outside the box”
• Strong brand management focus
• Be highly motivated with a positive attitude and be passionate about marketing
• The ability to multitask and keep up with several projects at once
• Must have a clean driving record and be able to lift 40 pounds

If you feel you’re qualified and want to work with a great group of people, go to the Gray Careers page and search for current openings. You may type in the job title or station call letters, or click on “apply now,” then upload your resume, cover letter and references. Current employees can apply through the Gray-TV Ulti Pro self-service portal.

WTOC-TV/Gray Media is a drug-free company.

Equal Employment Opportunity Gray Media provides equal…