Senior Product Manager, Cookware

• Job Type : Permanent contract | Full-time
• City : Scarborough
• Working place (Linked In) : #LI-Hybrid

Close to you anywhere in the World

Groupe SEB is the global reference for small domestic appliances, cookware and professional coffee with its portfolio of 35 emblematic brands such as Tefal, Seb, Rowenta, Moulinex, Calor, Lagostina, Krups, WMF. Present in 150 countries, we produce in more than 40 industrial sites and sell 11 products per second.

We believe in the richness of diversity and aspire to create an inclusive and stimulating work environment where our more than 30,000 employees can grow and give their best.

Contribute to the cookware marketing strategy implementation in Groupe SEB, leveraging deep category expertise, a strong product vision, and data-driven strategies to boost our brands and products, contributing to the cookware category's profitability and consistent growth.
This position is based in Scarborough and offers a hybrid work environment.

• Actively participate in the annual budget preparation and propose sales ambitions for each customer in line with market projection & innovation pipeline
• Drive POS in respective account (both offline/online) jointly with sales team by analyzing trends, identifying key competitor SKUs/activities, and proactively proposing changes in pricing/promotions in the short term to manage market share
• Propose promotions for key customers and own calendar jointly with sales team
• P&L ownership for respective account, managing margin in line with expectations while driving sales and opportunities
• Influencing sales forecast for current & new products with sales and demand teams, coordinating stops & launches, and building action plans related to stock shortages/overstocks in conjunction with supply and sales team

• Portfolio management for respective account with a clear trade up strategy & optimized product portfolio, ensure strong performance & reason to be across SKUs (ie, strategic/tactical SKUs)
• Propose Go-to-market/channel management (online/offline) to avoid pricing/promotion conflicts across accounts
• Lead preparation of customer Line Reviews jointly with the sales team, proposing assortment changes & newness in line with the overall brand & customer vision

• Own the commercialization calendar from product readiness through launch, aligning milestones across Comms, Creative, DTC, Retail Media, Sales, and Demand/Supply teams.
• Ensure all stakeholders (internal teams + external agencies) are clear on deliverables, due dates, and dependencies.
• Track and report progress to leadership, flagging risks or gaps early.

• Constantly identify product needs/opportunities and estimate the business size of opportunities to be shared with BU for development
• Actively contribute/align on product roadmaps with BU teams, ensuring development of products in line with market needs (ie, BUs to develop products that can be sold in the Canadian market)
• Align on product selling story with BU and key communication messages/claims for implementation on various activation levers
• Maintain launch “checklists” and playbooks that can be standardized across categories.

• Translation of shopper studies (U&A/category strategy) targets into Amazon DSP audiences
• Work with the Amazon team to define what audiences we want to target and review performance
• Collaborate with the Amazon and Communications team to understand which phases of the funnel we want to target our media spend
• Review competitor conquesting strategies and ensure that the team is targeting the right brands and product configurations
• Understand what keywords are being used in our categories and how these feed into our product detail page and communication plan

• Partner with the Communications and PR leads to provide agency briefs and proposed budget allocations.
• Ensure influencer deliverables and media phases are mapped against launch timing and funnel priorities.