Marketing Operations & Technology Manager

Marketing Operations & Technology Manager

10X Health System is a pioneering company at the forefront of the health and wellness industry, dedicated to revolutionizing the way individuals approach their personal health and well‑being. With a philosophy rooted in the principle that optimal health is the foundation for a life lived to the fullest, 10X Health provides cutting‑edge solutions and personalized health plans designed to empower individuals to achieve and maintain peak physical and mental performance.

The Marketing Operations & Technology Manager will be the strategic architect of our marketing technology stack, responsible for designing, implementing, and optimizing automated workflows that drive customer acquisition, engagement, and retention. This role sits at the intersection of marketing strategy and technology execution, ensuring our Mar Tech ecosystem operates as a seamless, high‑performing engine that scales with our rapid growth.

• Own the complete marketing technology ecosystem, including CRM, marketing automation, email platforms, analytics tools, and customer data platforms
• Design and maintain integrations between marketing tools, ensuring seamless data flow and unified customer experiences
• Evaluate and implement new technologies to enhance marketing capabilities and operational efficiency
• Manage vendor relationships and contract negotiations for marketing technology platforms

• Establish data governance protocols for customer data collection, storage, and usage across all marketing platforms
• Ensure data quality and consistency across systems through regular audits and cleansing processes
• Implement tracking and attribution models to measure marketing performance accurately
• Maintain compliance with data privacy regulations (GDPR, CCPA, HIPAA)

• Design and build sophisticated marketing automation workflows for lead nurturing, customer onboarding, and retention campaigns
• Create behavioral trigger campaigns based on customer actions, preferences, and lifecycle stage
• Develop personalization engines that deliver relevant content and offers based on customer data and behavior
• Implement advanced segmentation strategies for targeted messaging and improved conversion rates

• Map and optimize customer journeys from awareness through advocacy, identifying automation opportunities
• Build multi‑channel workflows that coordinate messaging across email, SMS, social media, and web experiences
• Create dynamic content systems that adapt messaging based on customer attributes and behavior
• Develop lead scoring and qualification models to optimize sales handoff processes

• Build comprehensive reporting dashboards that track key marketing metrics, campaign performance, and ROI
• Conduct regular performance analysis of automation workflows, identifying optimization opportunities
• Implement A/B testing frameworks for continuous improvement of campaigns and workflows
• Provide actionable insights to marketing leadership on performance trends and recommendations

• Develop multi‑touch attribution models to accurately measure marketing’s impact on revenue
• Track customer lifetime value and cohort performance across different acquisition channels
• Analyze conversion funnels and identify bottlenecks in the customer journey
• Create predictive models for customer behavior and campaign performance

• Streamline marketing operations through automation, reducing manual tasks and improving team productivity
• Establish standard operating procedures for campaign creation, testing, and deployment
• Implement quality assurance processes to ensure campaign accuracy and brand consistency
• Create training materials and documentation for marketing team on technology usage and best practices

• Design systems and processes that can scale with rapid business growth
• Plan technology roadmap aligned with business objectives and growth projections
• Evaluate and recommend infrastructure improvements to support increased marketing volume
• Develop…