Principal Product Manager, Brand AI

At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business. Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy.

Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.

Introduction to the Team:
For 30 years, Expedia has helped people plan and book the trips that matter to them, and travelers count it among the most trusted brands in travel. AI is now changing how people search, decide, and plan, and that change is happening faster than anything our industry has seen since travel moved online. This role sits where those two things meet.

You will have the trust and travel expertise of a brand millions of people already rely on, along with the freedom to reinvent how a trip gets planned. The job is to move fast with new technology while staying true to the travelers who depend on us to get their trip right. Few product roles anywhere offer that combination. You will set the vision, strategy, and roadmap for AI across the Brand Expedia experience.

That includes the AI tools travelers use today, the capabilities our platform teams are building, how Expedia shows up in other AI products, and new experiences we have not built yet. Your work will span contextual AI that understands where a traveler is in their trip, natural language search, agentic experiences that take work off the traveler's plate, multimodal inputs, and new apps.

You will decide where AI should help, where it should stay out of the way, and how we know it is working for travelers and for the business. Planning a trip is hard. People juggle dates, budgets, family preferences, and dozens of open tabs, often over several weeks. We want a product leader who is obsessed with that experience and believes AI can make trip planning feel easy, even fun.

You will also have room to experiment. Alongside Brand Expedia, our portfolio includes Travelocity, Orbitz, and a long tail of brands such as  That gives us places to test new ideas with different audiences and at different scales, then bring the winners to more travelers.

• Write the product vision and multi‑year strategy for AI on Brand Expedia, grounded in what travelers need and in where competitors and the technology are heading.
• Bring leaders across product, design, engineering, marketing, and brand along with you.
• Own the roadmap for AI‑powered experiences across inspiration, planning, booking, and the trip itself.
• Keep it current as the technology changes, and order it by what travelers need most.
• Spend real time with travelers. Use research, behavioral data, and your own trip planning to find the moments where planning breaks down, and build from there.
• Get hands‑on with the technology. Prototype with large language models, shape prompts and agent behavior with engineers and designers, and track new model capabilities for ideas worth testing.
• Set the standard for responsible AI on Brand Expedia. Work with engineering and science on how we evaluate, monitor, and tune models before and after launch, so every experience is accurate, helpful, and safe for travelers.
• Partner with engineering leaders and the platform teams building agentic capabilities, skills,…