Senior Product Manager, Measurement; Experimentation
Listed on 2026-01-02
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IT/Tech
Data Scientist, Data Analyst
Senior Product Manager, Measurement (Experimentation)
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About the team:
Tik Tok's Measurement Product team builds experimentation products that help marketers and brands realize their true business value generated by Tik Tok and across all of their paid channels. Our team drives innovation and performance across our advertising platform by working with cross-functional teams across the globe on products that touch millions of advertisers. We're looking for a Product Manager to continue building our experimentation infrastructure and measurement products.
- Set the vision, develop the roadmap, build and launch measurement products that help advertisers meet their goals and see their true business value generated by Tik Tok
- Collaborate with senior leaders and cross-functional teams, including Engineering, Data Science, and Product Marketing, to define priorities and execute shared goals for measurement products.
- Own the underlying experimentation infrastructure and methodology, from randomization to inference methods
- Define success metrics and analyze data to inform product strategy and prioritization
- Write all technical specs and product requirements for development
Minimum Qualifications:
- Bachelor's degree or higher with a major in a quantitative field such as Statistics, Economics, and Social Sciences or equivalent science/technical field is preferred
- 3+ years of experience in product management, having taken one or more internet products through the full product cycle, from requirements to launch
- Knowledge of causal inference and experimental design, as well as the broader measurement ecosystem
- Experience defining vision, strategy and roadmap for a software product
- Experience in ads monetization business and ecosystem
- Experience working with data teams and external partners to build measurement models and frameworks
- Deep understanding of ad tech and the measurement space, including direct response and brand advertising
- PhD in a quantitative field such as statistics, economics or social sciences, or MS/MA degree with 2+ years of experience in advanced ads measurement
Tik Tok is the leading destination for short-form mobile video. At Tik Tok, our mission is to inspire creativity and bring joy. Tik Tok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsInspiring creativity is at the core of Tik Tok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people.
We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless.
Join us.
Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At Tik Tok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.
We are passionate about this and hope you are too.
Tik Tok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable…
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