Senior Manager, Omnichannel Initiatives

The Omnichannel Experience team develops strategies, insights, and programs to create a more connected, customer-centered experience across REI's digital and physical channels. As Senior Manager, Omnichannel Initiatives, you will partner across the co-op to develop business cases and commercialize high-impact programs that grow and optimize REI's business. This role works across the Commercial organization and other teams at the co-op and pairs strategic thinking, business casing, and program management to turn opportunities into action.

This role is responsible for developing strategies and seeing those strategies through to execution across teams.

• Build business cases and leads programs that support growth, optimization opportunities, and improves the customer experience.
• Partner across the organization to implement and scale programs that deliver positive customer and commercial outcomes. May serve as key business owner for initiatives as needed.
• Leverage customer, commercial, financial, and external insights to drive actions across teams.
• Lead several initiatives simultaneously at various stages of the project lifecycle.
• Collaborate with Stores, Digital, Supply Chain, Product Management & other teams across REI to develop new opportunities, partnerships, and initiatives to drive the business forward.
• Provide leaders with clear updates on initiatives & business performance. Surface risk & opportunity as needed.
• Help build a team where people feel welcomed and can do their best work.

• 7 or more years of work in retail, consumer goods, product management, consulting, or a related field.
• Experience leading large cross-divisional initiatives often on multi-year horizon
• 3 or more years of people leadership or team management.
• Skill in building trust and working with people across teams and levels.
• Skilled at leveraging channel (store & digital) data, customer insights, and external resources to develop strategic initiatives that secure funding, generate momentum, and ultimately become successful programs for REI.
• A bachelor's degree in business, economics, or a related field, or an equal mix of school and work experience.

At REI, we believe the outdoors is for all. We are committed to becoming a fully inclusive, anti-racist, multicultural organization. We know that there's strength in our diversity - that each employee brings unique skills, experiences, and perspectives. Every day you are driving change, fostering a culture of respect, and knowing you're backed by benefits that support your whole life. To work towards this commitment and fulfill our brand promise of inspiring and enabling a life outside for everyone, we seek employees who demonstrate different ways of working, create a sense of belonging, and actively listen and learn.

We are committed to practices that promote pay equity and transparency. As required by applicable Pay Transparency laws, REI provides a range of compensation for roles that may be hired in locations under these requirements. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors.

REI offers all regular employees a generous employee discount, access to health benefits, a retirement savings plan and accrued time off.  for a detailed overview of benefits plans by employee profile.

$ - $ per year