GTM Campaigns Specialist

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At Pitch Book, a Morningstar company, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We’re deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company.

Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there’s going to be some ambiguity along the way, but we excel when we challenge ourselves. We’re willing to take risks, fail fast, and do it all over again in the pursuit of excellence.

If you have a good attitude and are willing to roll up your sleeves to get things done, Pitch Book is the place for you.

Pitch Book’s Marketing team is a world‑class B2B growth engine, fueling the company’s momentum as the pulse of private capital markets. Operating at the pace of our complex and opportunity‑rich industry, we deliver impactful marketing that adapts to shifting market dynamics while bringing clarity, precision, and creativity to every stage of the customer lifecycle. Through an agile blend of Brand, Creative, Content, Go‑to‑Market, Channel, and Operations strategies, we ensure our work doesn’t just inform—it shapes.

United by purpose and leveraging a data‑driven approach, our team empowers Pitch Book to meet the speed of private capital and help customers move forward with conviction.

The GTM Campaigns Specialist supports the execution and coordination of go‑to‑market marketing initiatives. This role ensures operational efficiencies across the GTM Campaigns function by managing non‑release communication requests, campaign brief‑in processes, and internal marketing‑related materials. The GTM Campaigns Specialist is responsible for helping the team activate campaigns outside of formal release processes, coordinating requests or tasks, maintaining project workflows across various systems, and maintaining our internal intranet presence.

The ideal candidate is organized, proactive, and able to manage multiple tasks and deadlines.

• Support the development and delivery of campaign messaging by coordinating inputs across business units and marketing functions to ensure alignment and timely execution
• Coordinate non‑release communications outside of standard GTM launch and tiering process, partnering with Product and Support teams to gather details, brief in Creative, Marketing Operations, and Enablement, and coordinate approvals for external communications
• Support in the setup, brief‑in, and go‑live of campaigns promoting product launches, certifications, learning opportunities, or relevant value propositions in coordination with marketing channel partners
• Coordinate with stakeholders on the production of campaign assets and ensure deliverables meet brand, messaging, and timing requirements
• Maintain GTM Campaigns content on the internal intranet, ensuring relevant information is accurate and up to date on a consistent basis
• Manage campaign workback schedules across teams, including internal workback schedules and go‑live dates across channels
• Stay up to date on business operations, product roadmaps, the macro‑industries, and workflows of the customers we aim to serve and support
• Ensure consistent and fully optimized execution of campaigns and programs through active tracking of metrics and KPIs
• Analyze campaign performance data, identify opportunities to enhance campaign effectiveness, and communicate results and optimizations with stakeholders
• Support the vision and values of the company through role modeling and encouraging desired behaviors
• Participate in various company initiatives and projects as requested

• Bachelor’s degree in marketing or business or 2 years of equivalent experience in a marketing or project management related role
• Experience with project management tools (Asana, Smartsheet) and using supporting technology stack
• Knowledgeable on marketing…