Head of Industry Marketing, Automotive & Manufacturing, AWS Industry Marketing

Overview

Description

Are you passionate about how technology can be used to solve business problems within automotive and manufacturing? Are you eager to shape the way automotive companies and manufacturers innovate and modernize their businesses? These sectors have unique needs and paths for cloud adoption, and the AWS Industry Marketing team helps automotive and manufacturing customers transform their businesses using our broad & deep portfolio of cloud services, generative AI, industry solutions, and partners.

Amazon Web Services (AWS) seeks a technically-minded, results-oriented 'Head of Automotive & Manufacturing Marketing' to develop, lead, and execute our global marketing strategy & programs for automotive and manufacturing businesses. This person will lead a global team of marketing experts that drive industry-specific product marketing, field & account-based marketing, digital marketing, global industry campaigns, executive programs, and presence at large global events & industry trade shows.

They will partner closely with product & sales leaders to shape and position our portfolio of services, solutions, and partner offerings to help transform manufacturing operations and automotive innovation. Their team will develop differentiated value propositions backed by compelling  reasons to believe  that position 'AWS as the product' for automotive and manufacturing use cases. They will create world-class industry content, technical storytelling, & experiences that scale across AWS Marketing channels to help decision makers see the value in working with AWS.

They will drive awareness, deliver pipeline, and create raving AWS fans across the automotive and manufacturing industries.

The candidate will hold a high bar for marketing activities, defining success metrics, measurement methods, and reporting processes. They will work on a rapidly growing business and have the opportunity to drive impact every day alongside a broad set of stakeholders.

• Lead, inspire and oversee the global automotive and manufacturing industry marketing team
• Develop compelling and differentiated value propositions and narratives that bring together AWS industry expertise, services and solutions for automotive and manufacturing
• Drive product and customer stories with excellence through the industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and commercial organization stakeholders
• Use market insights and competitive analysis to shape our product, sales, go-to-market, and industry marketing approach
• Develop and deliver consumable, impactful sales tools for AWS sales and go-to-market teams
• Develop, support, and deliver keynotes across industry conferences and trade shows. Ensure that AWS has the right content and spokespersons to communicate industry value
• Work with our partner community to define solutions investment areas, develop value props and support the partner marketing delivery
• Build and maintain relationships with executives, customers and industry analysts

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes…