Director, Media Strategy Walker Sands · Seattle, WA · Hybrid –ago

Walker Sands is one of the fastest-growing integrated B2B marketing agencies in the world. We are looking for a high-impact Sr. PR Manager to help fuel that continued growth. Total compensation for this role is expected to be between $78,000 - $87,000 per year.

As an agency, we exist to accelerate growth—for our clients, our people and the B2B industry. We partner with B2B technology and services companies, from high-growth Silicon Valley businesses to global Fortune 500 brands, to drive meaningful business results. At Walker Sands, curiosity sparks new ideas, collaboration makes the work stronger, and people are at the center of everything we do.

We're building what's next for B2B marketing—and we want you to help shape it. As Walker Sands grows, there's more opportunity to stretch, lead, create, and make your mark.

Walker Sands is looking for a talented Sr. PR Manager to join our team. As a Senior PR Manager, you will help to lead PR programs end-to-end - from high-level strategy through execution - and do so with confidence, clarity, and authority in front of clients . You'll shape narratives around some of the most transformative technologies in the market, build influential media relationships, and guide integrated programs that elevate brand awareness, credibility, and reputation.

You'll also serve as an emerging leader within the agency, mentoring teams, contributing to our culture , and helping shape the future of our Strategic Communications department.

• - Strategic Leadership
• Own the development of integrated communications strategies for B2B tech clients, especially in industries like IT, Cybersecurity, data, and AI
• - Build and execute PR strategies that tell compelling stories and drive meaningful media coverage
• - Translate business goals and technical concepts into compelling, differentiated narratives
• - Stay ahead of emerging trends in tech, media, and communications, and effectively surface these trends to internal teams and clients
• - Program Ownership + Execution
• - Partner with Client Services to ensure programs align with clients' business goals and deliver measurable value
• - Guide teams in delivering high-impact media relations, thought leadership, and integrated communications initiatives
• - Develop strong written content and newsworthy pitches that align with client's business objectives and coach teams to do the same
• - Build relationships with a wide range of reporters, creators, analysts and publications to secure coverage across media types
• - Maintain a deep understanding of the evolving GEO landscape and how PR can support AI visibility
• - Bring an AI-forward mindset with an eye towards looking at how to incorporate AI into workflows and build new AI-first workflows
• - Client Partnership
• - Serve as a trusted advisor to clients through managing expectations, providing proactive counsel and navigating complex communications challenges with confidence
• - Lead regular client communications, including owning and facilitating weekly PR calls and check-ins.
• - Build positive rapport and trusted advisor relationships with clients
• - Identify opportunities to expand and strengthen client relationships
• - Participate and support new business efforts
• - Team Leadership + Development
• - Mentor and coach PR team members, fostering growth, expertise, and collaboration
• - Contribute to department and agency culture
• - Champion new tools, processes, and approaches that help to share internal frameworks that improve efficiency, quality, and strategic rigor

• - You crave candid feedback. You embrace it as a powerful tool for growth.
• - You're incredibly curious. You're always learning, always sharing, always pushing to get better.
• - You're proactive. You don't wait…