Marketing & Communications Manager

Job Details:

Job Location:

HEALTHIERHERE - Seattle, WA 98199, Position Type:
Full Time, Salary Range: $ - $ Salary/year, Job Category:
Marketing & Communications, Join Healthier Here

Healthier Here is a nonprofit collaborative working across sectors to advance health equity and improve the health and well-being of people in King County. Our work brings together community, health care, behavioral health, social service, Tribal, and government partners to strengthen systems and create more equitable approaches to care.

We're looking for people who are energized by meaningful work, collaboration, and the opportunity to help build and improve systems that make a difference in our communities.

• 100% employer-paid premiums for select medical, dental, and vision plans
• 403(b) retirement plan with up to a 6% employer match
• Generous paid time off, sick leave, mental health days, and up to 13 paid holidays
• Short- and long-term disability and life insurance
• Healthcare and dependent care Flexible Spending Accounts
• Annual wellness benefit
• Professional development allowance
• Hybrid work environment

The Marketing and Communications Manager leads marketing and communications for Healthier Here's programs and services and stewards the overall Healthier Here parent brand. Reporting to the Director of Marketing and Communications, this position builds awareness, credibility, and demand for Healthier Here's services among the health systems, government agencies, community-based organizations, Tribes, funders, and other partners that Healthier Here serves, while keeping every program and service connected to one clear, consistent brand story.

During a critical growth period, the Marketing and Communications Manager will define how Healthier Here's services are positioned, packaged, and promoted as the organization builds sustainable revenue beyond grant funding. The role pairs strategic messaging and campaign leadership with hands‑on content development, and it ensures that the voices and expertise of community are reflected authentically in how Healthier Here shows up in the market.

• Develop and implement integrated marketing and communications strategies including audience segmentation, positioning, service packaging, launch plans, and campaign calendars
• Define value propositions, messaging frameworks, and proof points for each service and audience, working closely with service and program leaders
• Develop outreach and business development enablement materials, including service overviews, capability decks, case studies, proposals support content, and partner one-pagers
• Plan and execute demand generation and relationship marketing programs, including email, webinars, events, and targeted outreach, using Hub Spot to manage campaigns, lists, and reporting in coordination with the Marketing Operations and Communications Manager
• Monitor, evaluate, and report on KPIs to optimize strategy and inform service and program decisions

• Serve as the strategic steward of the Healthier Here parent brand, including brand voice, messaging architecture, and how programs and services relate to one another
• Develop and maintain organizational messaging, boilerplate, and talking points that keep communications consistent across all channels and teams
• Partner with the Senior Brand Designer and Marketing Operations and Communications Manager to ensure brand consistency and to guide brand architecture decisions as the brand evolves
• Lead flagship organizational storytelling and content, including annual reporting, impact stories, and executive and leadership communications

• Collaborate with staff, partners, and community members to identify, develop, and share compelling stories that show Healthier Here's impact and advance program and organizational goals
• Write, edit, and lead production of high-quality content for print, digital, and multimedia platforms, including emails, web pages, case studies, toolkits, and reports
• Collaborate on the creation of social media and campaign assets in partnership with the Communications Specialist and Senior Brand Designer, using branded templates
• Implement thought leadership and speaking engagement strategy, including conference applications, speaker bios, presentation development, and op-eds
• Partner with the Multimedia Storyteller and Communications Specialist to coordinate content publication through the…