Manager - Revenue Optimization

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Contribute to planning and implementing revenue optimization strategies and business plans for the assigned entire network based on available resources, seasonality and market conditions to maximize sales and increase profitability. Monitors all routes flight cycle bookings and seats utilization to ensure maximum revenue generation across all channels of distribution and to maintain profitability of routes.

• Employs flight and routes performance analysis to recommend and develop long-term business plans that serve the company’s strategy and objectives.
• Analyzes reports on traffic to evaluate performance of destinations; identifies trends, problems, failure and recommends potential corrective measures or alternative solutions. Exceeds the RASK budgets of the Air Arabia / Hub routes.
• Manages assigned routes and bookings through a team of executives based on given criteria ensuring effective and continuous intervention by them to optimize yield and maximize profitability based on commercial demand.
• Coordinates with country managers/stations/commercial sales/GSAs and revenue executives to sell all seats ensuring maximum profitability; suggests and plans any additional flights or cancellations based on reports findings.
• Oversees the GSAs/Agents relations and performance with respect to group/individual bookings and quotations ensuring no abuse practice has been performed.
• Utilizes best resources, financial reports and other sources of information to plan revenue management strategies based on the same and identifies the break-even price of tickets for the routes;
  Identities the optimum seat factor/yield combinations which best ensure the profitability of each route accordingly.
• Conducts market searches and benchmark studies to identify trends and manage the revenue based on best practices and competitors’ strategies ensuring medium/long-term profitability.
• Develops/adjusts business plans to decide on fare classes and values for the different routes and sectors taking into consideration peaks and troughs in demand.
• Manages the available resources, systems (QL2) and tools to obtain data on competitor fares, schedules, and products; manages the continuously updated database to generate reports, comparison sheets and analysis that serve function-related projects and initiatives. Suggests any improvements on systems as needed.
• Guides/supports the commercial team and the route analysts by providing detailed analysis on all sales channels which helps in identifying revenue management strategies and in optimizing revenue.
• Builds/maintains effective relationships with all divisions and mainly with commercial team to obtain feedback on competitors’ performance, prices and products to be utilized in planning.
• Partners with Strategy, Route Development, Sales, Holidays and Marketing & Corporate Communication to recommend, plan and implement tactical and long term pricing campaigns/strategies based on seasonality and forward bookings for the different routes and sectors.
• Establishes ‘deal management’ procedures with tracking of all approved group and ad-hoc special fares.
• Manages the performance of the team against set KPIs and objectives, identify gaps and recommends training courses needed. Coaches and trains the team on function-related systems and support other cross-functional teams as needed.
• Performs any other duties as advised by the respective Line Manager.

Note – The role defined here is not exhaustive and duties and responsibilities in line with the job function may be added from time to time.

Minimum Bachelor’s degree in management/Mathematics/Statistics/Finance or equivalent.

7+ years of working…