Commercial Manager, Insight Sales & Engagement · United Kingdom
Listed on 2026-02-18
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Business
Sales Marketing -
Marketing / Advertising / PR
Digital Marketing, Sales Marketing
Commercial Manager, Insight
Location: UK / Western Europe
Introduction to TM ForumTM Forum is a global alliance of telco and tech companies, leading the industry in defining the building blocks for new operating models, impactful new partnerships, and advanced software platforms. TM Forum helps its members unlock the value of data to create nearly endless opportunities for players across the communications ecosystem. At DTW – Ignite, Accelerate and Collaboration events, TM Forum provides a platform for industry change‑makers to share ground‑breaking innovation, market developments, product launches and business transformation journeys.
We are the only industry body to count the world’s top 10 CSPs and all the key hyperscalers as active, strategic members. With over 800 members, we are on a mission to reinvent the telco industry as a vibrant part of the digital landscape – and a driving force in shaping its future. To find out more, visit: tmforum.org.
The Commercial Manager for TM Forum Insight supports the success of the Insight portfolio by driving revenue delivery, supporting go‑to‑market execution, and strengthening client and sponsor engagement.
Working closely with Research, Marketing, Membership, and Sales teams, this role focuses on commercial execution helping ensure Insight products are well‑positioned, effectively sold, and aligned to member and market needs.
The role plays an important part in turning Insight content and activity into clear commercial opportunities, while operating within an established strategic and product framework.
Key ResponsibilitiesSupport revenue delivery across the Insight portfolio, including Insight Reports, Digital Summits, digital advertising, and multimedia campaigns.
Work with sales teams to shape commercial proposals, sponsorship packages, and bundled offers.
Track performance against commercial targets and support forecasting, pipeline management, and reporting.
Act as a commercial point of contact for existing Insight products, ensuring clarity on pricing, positioning, and value propositions.
Support the refinement of existing products and campaigns based on client feedback and sales performance.
Assist with the launch and promotion of new Insight initiatives led by senior stakeholders.
Work closely with Research, Editorial, Marketing, and Product teams to ensure Insight outputs are commercially viable and clearly articulated.
Help coordinate ways of working across teams to ensure commercial commitments are delivered smoothly.
Support internal alignment between Insight activity and TM Forum’s broader membership and mission priorities.
Build and manage relationships with sponsors, partners, and clients.
Support commercial conversations with existing accounts, including renewals, upsell opportunities, and campaign delivery.
Participate in client briefings, proposal discussions, and post‑campaign reviews to ensure value delivery.
Support the development of sales collateral, pitch materials, and product one‑pagers for Insight offerings.
Work with marketing teams to help promote Insight activity across TM Forum channels, including digital platforms and events.
Contribute to consistent messaging and positioning across campaigns and commercial outreach.
Skills, Experience & AttributesEssential
- Experience (10+ years) in a commercial, sales, partnerships, or account management role within B2B media, research, events, or technology.
- Strong commercial acumen with experience supporting revenue targets and sales activity.
- Comfortable working cross‑functionally in a matrixed organisation.
- Strong written and verbal communication skills, with confidence presenting to internal and external stakeholders.
- Organised, detail‑oriented, and able to manage multiple commercial work streams concurrently.
- Preferred
- Exposure to research‑led, content‑driven, or membership‑based organisations.
- Familiarity with the telecommunications or enterprise technology ecosystem.
- Experience supporting sponsorship, advertising, or event‑based revenue…
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