Campaigns Manager

What we do

For one in two of us, cancer will change everything.

When it does, so can we.

Weston Park Cancer Charity is here to face cancer with you. Our services, advise and support are for you and the people close to you, helping everyone to live with and beyond cancer. The funds we raise also support vital, pioneering research and clinical trials led by the exceptional medical experts at Weston Park Cancer Centre. It’s our job to care in every sense for our patients and their families.

Our help is free, and we’re here for you, together every step.

The Campaign Manager will lead the development and delivery of engaging, audience-focused campaigns that raise awareness of the charity, increase understanding of cancer support services, promote grant-giving programmes, and help drive fundraising growth across the region.

The role will focus on bringing the charity’s impact to life through powerful storytelling, creative campaigns, and compelling content that demonstrates how the charity supports people affected by cancer and invests in hospitals, healthcare services, and local communities.

Working across fundraising, services, and communications, the Campaign Manager will develop integrated campaigns that inspire support, strengthen community engagement, and increase the visibility and reach of the charity.

• Develop and deliver multi-channel campaigns that support the charity’s strategic priorities and objectives.
• Create awareness campaigns that promote the charity brand, support services, fundraising activities, and grant-giving programmes.
• Lead campaign planning from concept through to delivery and evaluation.
• Ensure campaigns are audience-focused, emotionally engaging, and aligned with the charity’s values and tone of voice.
• Coordinate campaign timelines, budgets, assets, and stakeholder input to ensure successful delivery.

• Develop compelling campaign content that demonstrates the real-life impact of the charity’s work.
• Showcase how fundraising supports people affected by cancer, healthcare improvements, hospital services, community initiatives, and wellbeing programmes.
• Gather and develop case studies, patient stories, supporter testimonials, videos, photography, and impact data.
• Work sensitively with beneficiaries, families, healthcare professionals, and grant recipients to capture authentic stories.
• Translate complex healthcare or grant information into accessible and engaging public-facing content.

• Create campaigns that help increase fundraising income and supporter engagement.
• Support community fundraising, events, corporate partnerships, individual giving, and appeals through targeted campaign activity.
• Develop supporter journeys and engagement campaigns that encourage donations, participation, and long-term loyalty.
• Identify opportunities to broaden audience reach and attract new supporters.

• Increase awareness of the charity’s support services among people affected by cancer, carers, healthcare professionals, and local communities.
• Promote grant-funded projects and partnerships across hospitals and community settings.
• Work collaboratively with service delivery teams and healthcare partners to communicate outcomes and opportunities effectively.
• Support campaigns that improve access to services and reach underserved audiences.

• Develop campaign content across digital, print, social media, email, video, PR, and advertising channels.
• Work with designers, photographers, videographers, agencies, and suppliers where required.
• Ensure all campaign materials are accurate, accessible, inclusive, and on brand.
• Contribute to website content, newsletters, impact reports, and social media storytelling.

• Monitor campaign performance and provide regular reporting on engagement, reach, conversions, and impact.
• Use audience insights, analytics, and feedback to optimise campaign effectiveness.
• Evaluate return on investment and identify opportunities for continuous improvement.

• Build…