Business Development Executive

Established in 2006, Fluid One is an award‑winning provider of secure Connected Cloud Solutions with a £110m turnover and consistently one of the highest Net Promoter Scores (NPS) in the industry. Fluid One has a strong company culture enjoyed by 460 staff and was ranked in the UK top 50 large companies to work for in the Best Companies awards 2023.

Fluid One supports the needs of 2,000+ customers, including 200 channel resellers, with IT and Cyber Security managed services underpinned by connectivity and communications solutions. A comprehensive managed service provider (MSP), Fluid One has in‑house experts that specialise in providing solutions ranging from IT security and disaster recovery, to cloud hosting and Microsoft licence management. As AI becomes a core enabler of innovation, Fluid One’s vision is to lead the way in secure AI adoption, combining innovative Connected Cloud solutions with unmatched expertise and service, empowering businesses to thrive confidently in the AI era.

The company consults with its customers to design solutions that complement their in‑house IT structures; taking complex hybrid multi‑site environments, to make them simple and secure, so end‑users can access their business applications wherever they are.

The Business Development Executive will be responsible for driving new business growth across Fluid One’s managed IT services, connectivity, cyber security, cloud, communications and wider Connected Cloud portfolio. This is a target‑carrying new business sales role, focused on identifying, developing and closing new customer opportunities. Working closely with the Commercial Director, Business Development Manager, SDR team, sales colleagues and internal technical teams, the Business Development Executive will build and manage their own pipeline, engage prospects, qualify opportunities, lead customer conversations and convert suitable opportunities into profitable recurring revenue.

The role is suited to someone who already has sales experience, is confident in a hunter role and wants to develop into a more senior new business sales position over time.

• New business sales: Take ownership of a personal new business target, focused on winning new customers across Fluid One’s managed IT services, connectivity, cyber security, cloud, communications and wider Connected Cloud portfolio.
• Pipeline ownership: Build, manage and progress a personal pipeline of new business opportunities, ensuring activity is focused on commercially suitable prospects and achievable revenue opportunities.
• Prospecting and opportunity creation: Proactively identify and engage potential new customers through outbound activity, referrals, marketing leads, SDR-generated appointments, events, Linked In and local business intelligence.
• Lead follow‑up: Follow up qualified leads and meetings generated by the SDR team, marketing activity and customer referrals, taking ownership of progressing suitable opportunities through the sales process.
• Customer engagement: Engage with business owners, IT contacts and operational decision‑makers to understand business challenges, current suppliers, service gaps and future technology requirements.
• Opportunity qualification: Qualify opportunities effectively, including customer need, budget, authority, timescale, current contract position and commercial fit before progressing internal resource or proposal activity.
• Solution‑led selling: Position Fluid One’s services in a consultative way, linking customer challenges to relevant solutions and clearly communicating the value of working with Fluid One.
• Proposal and quote support: Support the preparation of proposals, pricing and customer presentations, working with the Business Development Manager, pre‑sales, technical, procurement and sales support teams where required.
• Closing opportunities: Manage smaller or less complex new business opportunities through to close, including follow‑up, objection handling, commercial discussion and internal handover.
• Target delivery: Deliver against agreed personal targets, including new business revenue, gross profit, recurring revenue, pipeline…