Integrated Marketing and Communications Specialist

Integrated Marketing and Communications Specialist

Apply for the Integrated Marketing and Communications Specialist role at Veterans Inc.

Veterans Inc., the largest provider of supportive services to Veterans and their families in New England, believes that because they were there when we needed them, we must be there now that they need us. Under the general supervision of the Sr. Manager of Fund Development, this position supports efforts in integrated marketing and communications across all departments and organizational goals.

• Develop and implement integrated marketing and communications strategies/campaigns aligned with organizational goals.
• Conduct market research, competitive analysis, and audience segmentation to inform strategy.
• Create annual and quarterly marketing roadmaps.
• Manage departmental messaging and communications, monitoring alignment between leadership and staff.
• Assist with the brand identity, messaging, creation/design, and distribution of marketing collateral, including digital copy, print materials (inserts, bi-folds, tri-folds, and posters), advertising, event announcements, and PowerPoint presentations.
• Manage and prepare staff for radio and television appearances, and newspaper/online media outlets. Primary point of contact for all media-related inquiries.
• In charge of developing and implementing social media strategies across multiple outlets with Marketing and Communications Specialist support.
• In charge of establishing communication and marketing plans for events, appeals, programming, etc.
• Support Development efforts as needed especially in the areas of event related fundraising, grant-writing, and the design and facilitation of the Annual Appeal.
• Facilitate organizational website design.
• Assist with writing letters and invitations for resource fairs and special events about our program and services. Assist with writing general thank-you letters and correspondence.

• Bachelor's Degree in Marketing, Communications, or related field required. Master's Degree preferred.
• Minimum of 4 years of successful communications and marketing work. 4 to 6 years preferred.
• Minimum of 4 years working in a non-profit environment.

• BCBS Medical, Dental, and Vision Insurance
• Employer Paid Short and Long-Term Disability and Life Insurance.
• $2500 Medical Opt-Out program if you have medical coverage through another source.
• Retirement Plan (403B) with a $2000 Match
• Flexible Spending Accounts
• Tuition Reimbursement Program
• Paid Parental Leave

Please do not mail, email, or fax your cover letter/resume, as we are limited to only accepting completed applications through our career page. Mailed, emailed, or faxed cover letter, resume, and applications will not be reviewed.

Veterans Inc. is proud to be an equal opportunity employer. We are committed to equal employment opportunity regardless of race, color, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity or protected Veteran status. If you need assistance completing an application, don't hesitate to contact careers
1. We do not accept unsolicited resumes from agencies. Agencies are requested not to contact Veterans Inc. with recruiting inquiries.

Salary: $60,000 - $80,000 per year

Location:

Shrewsbury, MA

Referrals increase your chances of interviewing at Veterans Inc. by 2x

Seniority level:
Mid‑Senior level

Employment type:

Full‑time

Job function:
Marketing and Sales

Industries:
Individual and Family Services