Senior Marketing Manager

(such as apply with Linked In) and capture some of your activity on the careers site. It doesn’t record any personal details. For more information, please read our  and  .We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential, commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain.

And we bring comfort to people globally. Best-in-class engineering, design and manufacturing combined with category-leading brands in compression, controls, software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead.

Whether you are a professional looking for a career change, an undergraduate student exploring your first opportunity, or recent graduate with an advanced degree, we have opportunities that will allow you to innovate, be challenged and make an impact. Join our team and start your journey today!
** Market Manager – Commercial Air-conditioning | Applied
**** Copeland is hiring a Market Manager for the Applied market vertical.  As a market manager you will be responsible for gathering market intelligence and evaluating market potential to drive business growth.  Efforts will support the growth of the commercial air-conditioning business including solution and channel entry strategies.
**** AS A MARKET MANAGER, YOU WILL:*** + Act as internal expert on market trends, dynamics, and customer needs.  + Identify, prioritize, and execute market opportunities  + Analyze market segmentation, account classification, market size, and growth.  + Characterize business opportunities, define customers, and map market segments.  + Assess competitive, industry, and regulatory trends to determine entry strategies.  + Lead market research and organize findings for internal sharing.  

+ Summarize insights from market research to guide market strategy.  + Identify, document, and describe market entry strategies.  + Create market entry roadmap to guide product / solution development and roadmap.  + Lead customer and market engagement channel strategy definition for market.  + Develop channel engagement strategies.  + Analyze systems, total cost of ownership, lifecycle costs, and other value assessments to inform value propositions.  

+ Develop thought leadership and relationships with key opinion leaders, with industry event participation.  + Enable customer buying journey through application & industry content gathering.  + Inform and guide product managers to capitalize on market entry opportunities.
** REQUIRED EDUCATION, EXPERIENCE, &

SKILLS:

*** + MBA or Bachelor’s degree with equivalent business experience  + Three (3) years experience in product management, marketing, product development, technical sales, or engineering.  + Ability to work with industrial business to business products  + Excellent written and oral communication  + Travel: 15-30%
** PREFERRED EDUCATION EXPERIENCE

SKILLS:

*** + HVACR industry experience and knowledge of HVACR systems  + Knowledge of HVACR end markets such as commercial buildings and mission critical applications such as data centers
** Our Commitment to Our People
** Across the globe, we are united by a singular

Purpose:

Sustainability is no small ambition. That’s why everything we do is geared toward a sustainable future—for our generation and all those to come. Through groundbreaking innovations, HVACR technology and cold chain solutions, we are reducing carbon emissions and improving energy efficiency in spaces of all sizes, from residential to commercial to industrial.

Our employees are our greatest strength. We believe that our culture of passion, openness, and collaboration empowers us to work toward the same goal - to make the world a better place. We invest in the end-to-end development of our people, beginning at onboarding and through senior leadership, so they can thrive personally and professionally.

Flexible and competitive benefits plans offer the right options to meet your individual/family needs: medical insurance plans, dental and vision coverage, 401(k) and more. We provide…