Senior Marketing Manager

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We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential, commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain and bring comfort to people globally. Best-in-class engineering, design and manufacturing combined with category-leading brands in compression, controls, software and monitoring solutions result in next-generation climate technology built for the needs of the world ahead.

Whether you are a professional looking for a career change, an undergraduate student exploring your first opportunity, or recent graduate with an advanced degree, we have opportunities that will allow you to innovate, be challenged and make an impact. Join our team and start your journey today!

Copeland is hiring a Market Manager for the Applied market vertical. As a market manager you will be responsible for gathering market intelligence and evaluating market potential to drive business growth. Efforts will support the growth of the commercial air-conditioning business including solution and channel entry strategies.

• Act as internal expert on market trends, dynamics, and customer needs.
• Identify, prioritize, and execute market opportunities.
• Analyze market segmentation, account classification, market size, and growth.
• Characterize business opportunities, define customers, and map market segments.
• Assess competitive, industry, and regulatory trends to determine entry strategies.
• Lead market research and organize findings for internal sharing.
• Summarize insights from market research to guide market strategy.
• Identify, document, and describe market entry strategies.
• Create market entry roadmap to guide product / solution development and roadmap.
• Lead customer and market engagement channel strategy definition for market.
• Develop channel engagement strategies.
• Analyze systems, total cost of ownership, lifecycle costs, and other value assessments to inform value propositions.
• Develop thought leadership and relationships with key opinion leaders, with industry event participation.
• Enable customer buying journey through application & industry content gathering.
• Inform and guide product managers to capitalize on market entry opportunities.

• MBA or Bachelor’s degree with equivalent business experience.
• Three (3) years experience in product management, marketing, product development, technical sales, or engineering.
• Ability to work with industrial business to business products.
• Excellent written and oral communication.
• Travel: 15-30%.

• HVACR industry experience and knowledge of HVACR systems.
• Knowledge of HVACR end markets such as commercial buildings and mission critical applications such as data centers.

Across the globe, we are united by a singular

Purpose:

Sustainability is no small ambition. Everything we do is geared toward a sustainable future for our generation and all those to come. Through groundbreaking innovations, HVACR technology and cold chain solutions, we are reducing carbon emissions and improving energy efficiency in spaces of all sizes.

Flexible and competitive benefits plans offer the right options to meet your individual/family needs: medical insurance plans, dental and vision coverage, 401(k) and more. We provide employees with flexible time off plans, including paid parental leave, vacation and holiday leave.

At Copeland, we cultivate a strong sense of inclusion and belonging where individuals of all backgrounds and with diverse perspectives are embraced and treated fairly to enable a stronger workforce.

Copeland will only employ those who are legally authorized to work in the United States. This position is not eligible for sponsorship.

Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment. If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: