Lead Multimedia Designer

RESPONSIBILITIES

Partner closely with the Creative Team to define project scope, technical requirements across campaigns and brand initiatives Design and produce high-impact multimedia content aligned to the brand's aesthetic and creative strategy, while flexing emotional storytelling where required Lead end-to-end execution of multimedia projects from ideation and pre-production through to final delivery, ensuring creative excellence, technical accuracy and on-time completion Develop and deliver advanced multimedia outputs including but not limited to motion graphics, 2D animation, 3D modelling/content, AR, VR and MR (Mixed Reality) experiences, visual effects, immersive digital content and AI-enabled creative executions Ensure all multimedia assets are on brand, engaging and relevant, as well as optimized for multi-platform deployment Iterate, refine, and improve content based on feedback from stakeholders while maintaining creative integrity and execution quality Stay ahead of emerging technologies, tools and AI developments to continuously evolve creative capabilities and workflows

Degree in graphic design, digital design, film, or a related field Proven experience in a similar role Established portfolio of multimedia design content showcasing your skills and experience In-depth knowledge of 2D/3D, motion graphic and computer-generated animation Solid knowledge of AR (Augmented Reality) design Proficient in multiple design software and programs Strong understanding of AI-powered creative tools, workflows and emerging technologies, with the ability to integrate AI into multimedia content development and production processes Excellent knowledge of storyboarding, visual design principals and animation Artistic with a keen eye for aesthetics and visually appealing content Good communication and interpersonal skills Basic knowledge of web publishing software Deadline driven and ability to multi-tasks concurrently Detail-orientated, well-organized and excellent time management Independent and team player Flexible and adaptable

CHARLES & KEITH Group is headquartered in Singapore and has more than 700 stores and 4000 employees worldwide. Founded by siblings, Charles and Keith Wong, the Group manages the development of two premium fashion brands - CHARLES & KEITH and PEDRO. Through its modern and edge-cutting designs across footwear, bags and accessories categories, the Group aims to empower people to express themselves freely through fashion.

Driven by a culture of creativity and innovation, the Group strives to continually elevate the image of their brands, pushing the boundaries between traditional retail and the digital world by exploring new activities and unique experiences to bring to its ever-evolving community.