APAC Zone Marketing Lead: Multi-Channel Campaigns
Job in
Singapore, Singapore
Listed on 2026-10-22
Listing for:
Siemens AG
Full Time
position Listed on 2026-10-22
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Management, Marketing Strategy
Job Description & How to Apply Below
525115
08-Oct-2026
Marketing
Mid-level Professional
Zone Marketing Manager, Channel Distribution and Planning We empower our people to stay resilient and relevant in a constantly changing world. We are looking for people who are always searching for creative ways to grow and learn. People who want to make a real impact, now and in the future. Does that sound like you? Then it seems like you would make a great addition to our vibrant international team.
You'll make a difference by:
- Leading channel distribution and campaign planning across the Asia Pacific Zone, connecting global demand generation priorities with local market needs and business objectives.
- Planning and executing integrated, multi-channel campaigns across digital platforms, social media, webinars, podcasts, customer events, and other relevant customer touchpoints.
- Coordinating campaign roll-out and asset distribution in close collaboration with Global Field Marketing, Zone Marketing colleagues, country teams, and sales stakeholders to ensure alignment and consistency.
- Supporting Zone and local initiatives, including projects and on-site customer events such as the development of our Digital Experience Center (DEX), through effective planning, stakeholder management, and execution.
- Driving campaign governance and performance through structured planning, budget management, KPI tracking, and effective use of the Campaign Brief Application (CBA).
- Optimising marketing impact and lead nurturing by monitoring MIOV, engagement, conversion, pipeline contribution, and ROI through tools such as Power BI and Sie Sales, while continuously improving customer journeys and adopting new digital marketing approaches.
- Strong B2B and digital marketing expertise, with experience in integrated campaign planning, channel activation, and demand generation.
- Experience with in automation and industrial markets, with a solid understanding of customer needs, business priorities, and the Siemens Automation portfolio.
- Strong planning and project management skills, with the ability to manage budgets, timelines, stakeholders, and multiple work streams simultaneously.
- A data-driven mindset, with the ability to translate campaign performance, MIOV, and pipeline metrics into actionable recommendations.
- Excellent communication and collaboration skills, with experience working across local, Zone, and global teams in a matrix and multicultural environment.
- A hands-on, customer-focused approach, combined with proficiency in marketing and CRM tools including CBA, Highspot, Sie Sales (Salesforce), Eloqua, Path Factory, Power BI, Sprinklr, and Linked In Sales Navigator.
- Flexible Work Environment: Including a mobile working policy that supports your well-being and allows you to prioritize what matters most.
- Competitive Compensation & Benefits: A comprehensive package to reward your contributions.
- Values-Driven Culture: An inclusive workplace that prioritizes diversity and belonging.
- Continuous Learning & Development: Opportunities to grow your skills and advance your career.
- CV Screening
- If shortlisted, a session with our TA Consultant to understand your motivation & your past experiences
- 1-3 Business Interviews
- Offer Stage
Recruitment Fraud We wish to caution jobseekers that Siemens, as a policy, does not authorize external parties/agents to conduct employment drives or extend Offers of Employment on our behalf. We do not ask for bank details, payment of any kind nor personal financial information in return for assurance of employment. Please visit our job portal for all Siemens job openings and apply via the portal.
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