Shopper Marketing Manager

Shopper Marketing
Manager
Slough  (Head Office)

We operate a dynamic working model built
on trust, choice and balance. Colleagues typically connect in
person 3 days per week, as we know the best ideas and relationships
grow when we collaborate side by
side.

We also offer Dynamic Friday
Hours, giving colleagues the opportunity to flex their time and
finish early on a Friday, where the role
allows.

Join our snack-loving
team
We’re looking for a Shopper Marketing
Manager to join us at KP Snacks. If you’re ready to bring your
ideas to the table, grow your skills and be part of a team that
values what makes you, you – this could be your next big
move.

Who are
we?
We’re KP Snacks, part of the Intersnack
family. Across more than 30 countries, over 15,000 of us work
together to make the snacks people love – from Hula Hoops to
McCoy’s. In the UK, we’re a team of around 2,400 colleagues, based
across seven sites and our Slough HQ. We’re proud of our close-knit
culture, where we speak up, celebrate differences and push
boundaries together.

About the
role
This is a brilliant
opportunity to shape how our brands show up for shoppers and bring
more happy snacking moments to life with KP Snacks. You will create
and deliver insight-led, omnichannel Shopper Marketing plans for
key strategic customers, turning insight into engaging campaigns
that drive real impact.

Working closely with sales, brand and
media agency partners, you will connect the dots between shopper
behaviour, retailer strategy and the KP Masterplan. You will
identify the biggest opportunities to grow our brands, ensuring
they stand out across the full shopper journey.

You will build
strong, trusted relationships with customers and media partners,
influencing plans and unlocking best-in-class execution every time.
With a focus on getting things right first time, you will deliver
campaigns with pace, precision and attention to
detail.

You will also use performance data
and insights to learn, adapt and continuously improve, helping
shape future shopper strategy. This role is ideal for someone who
is curious, collaborative and proactive, with a passion for making
things happen and delivering results.

What’s in it for
you?
We believe in rewarding our colleagues
and helping them thrive. Here’s a flavour of what we
offer:
Competitive annual
salary, annual salary review and annual bonus opportunity, plus KP
Pension Plan with up to 7% matched
contributions

25 days
holiday, with the option to buy up to five additional days, plus
additional holiday after five years’
service

Comprehensive
healthcare including Single Cover Private Healthcare, Health Cash
Plan, Digital GP and Employee Assistance
Programme

Electric Vehicle
Car Scheme, supporting more sustainable and cost-effective
travel

KP4ME benefits
platform with discounts, cashback and wellbeing
support

Enhanced
family-friendly policies to support colleagues at every stage of
life

What will you be
doing?
Build
insight-led shopper plans with key
customers
You will develop tailored
omnichannel plans using retailer strategy, category insight and
shopper behaviour to unlock the biggest opportunities for
growth

Collaborate
to deliver the KP masterplan
You will
partner closely with brand and sales teams to align plans to the KP
Masterplan and commercial priorities, ensuring strong stakeholder
alignment and standout points of
interruption

Engage
and influence key partners
You will bring
plans to life with retailers and media agencies, building strong
relationships, securing support and elevating
partnerships.

Deliver
best-in-class execution
You will ensure
‘right first time’ delivery through strong briefing, proactive
compliance monitoring and a focus on maximising media efficiency
and in-store
impact

Drive
continuous improvement and capability
You
will share learnings, champion test-and-learn approaches…