PR Assistant

Location:

Birmingham

Hours:

Full time

Salary: £32,000

Contract:

Permanent

As PR Assistant, you will play a key role in helping to promote and grow the business through creative storytelling. Reporting to the Head of PR and working alongside the PR & Social Media Executive, you will support the delivery of external communications, developing PR that stands out, enhances the firm's brand and protects its reputation.

• PR
  • Assisting the Head of PR in growing the PR strategy in line with business development campaigns and initiatives
  • Generating news stories and PR hooks
  • Building relationships with journalists and key stakeholders
  • Researching new media outlets and making recommendations for pitches
  • Drafting and distributing press releases, briefings and Q&A documents for key target national, trade and regional press
  • Working with media platforms to track all coverage and developing various reports
  • Maintaining and developing a wide range of media lists
  • Attending meetings with teams and partners
  • Working closely with the internal comms team to ensure alignment on news and content
• Digital content creation
  • Uploading news articles, press releases and profile pages to the website
  • Working with the team on promoting PR across social media channels
  • Supporting the team in the recording and promoting of podcasts
• General
  • Supporting the Head of PR with admin and general activity, picking up ad hoc duties as they arise
  • Dealing with general enquiries as they arise
  • Providing general assistance across the whole team as required

• 2-3 years PR experience, gained within an existing PR background (PR agency and professional services environment desirable)
• Experienced in PR and communications concepts and practices
• Excellent communication and writing skills
• Excels in creating interesting content
• Well-organised, able to work to deadlines
• Ability to think outside the box with an eye for detail
• Creative and confident in liaising with senior teams and presenting
• CIM/PR qualifications or a desire to study them desirable
• Ability to turn technical information into interesting news, with creative flair
• Ability to use initiative and work with limited supervision, with a positive, proactive approach
• Understanding of social media
• Keen interest in the news agenda
• Ability to prioritise work and meet deadlines under pressure
• A strong team player, ready to help colleagues
• Well presented with a polite, professional manner
• Flexible and committed, willing to work outside office hours and travel within the UK as required
• Excellent IT skills, including MS Office

This is a great opportunity for a PR Assistant with an existing PR background to join a top international law firm and take on a varied, creative role within a busy Marketing and BD team.