Customer Relationship Manager

Location: Street

Job summary

Competitive salary plus commission Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community.

Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care.

REWARDS PACKAGE :
Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES:
Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication sMain duties of the job Barchester are looking for a Customer Relationship Manager to help increase occupancy in their care home. This role involves using sales and marketing strategies to promote the care home, manage enquiries, and network within the community. They offer a competitive salary plus commission, retail and leisure discounts, wellbeing support, and career development.

The role requires a sales professional with excellent communication skills, the ability to analyze data using CRM tools like Salesforce, and proficiency in Microsoft Office. A full UK driving license is needed. Responsibilities include managing sales activities, talking to potential residents, and maintaining a contacts database.

About us Barchester Healthcare is a leading care provider with prestigious care homes across the UK. They focus on delivering exceptional quality care to residents and hold some of the best quality ratings in the industry. The company values its team, offering career progression and support. Working at Barchester means being part of a supportive and empowering environment. The organization seeks dedicated professionals who want to develop a career in a rewarding setting, ensuring that employees feel respected and their contributions are valued.

Barchester's commitment to quality care makes it a leader in the healthcare sector.

Details Date posted
22 July 2026

Pay scheme

Other Salary
Depending on experience

Salary expectations will be discussed at interview stage.

Contract Permanent Working  pattern

Full-time,

Part-time

Reference number

Job locations

Barchester Healthcare Walton-on-ThamesKT
12 4DD
United Kingdom Job description

Job responsibilities

Competitive salary plus commission Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community.

Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care.

REWARDS PACKAGE :
Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES:
Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication skills. Networking within the local community to raise the profile of the home and generate enquiries Supporting local and wider marketing activities to generate enquiries,drive conversion rates and increase occupancy Identifying opportunities to improve sales and marketing performance

NEED TO HAVE :
Have proven sales and marketing experience preferably in healthcare but not essential Have the ability to analyse data on Salesforce or similar CRM application Be self-motivated and target driven Have interpersonal and professional qualities Confident user of Microsoft Office (Excel/Powerpoint) Full UK driving licence.

NEED TO DO :
Represent Barchester and our state of the art home in a friendly and professional manner. Responsible for all sales activity for the home. Talking to potential new residents over the phone, and providing informative and welcoming tours of the home. Engage with residents and relatives to understand their experience and requirements. Respond to sales enquiries. Actively generate leads and identify local…