Director, Precision Engagement and Orchestration

Job Title:

Director, Precision and engagement and Orchestration

Location:

Cambridge, MAAbout the jobOur Team, The Go-to-Market Capabilities (GTMC) organization is designed to drive best-in-class capabilities across the board, to bring value and excellence in Sanofi’s commercial operations across its global organization and in local markets. This is achieved through process and tool standardization, the removal of barriers between business units, and reduction in capability duplication. The North America Go-To-Market Capabilities Omnichannel team (NA GTMC OC) supports Sanofi’s North American brand marketing teams to execute meaningful, customer centric, agile marketing across all of Sanofi’s channels.

The team includes end-to-end campaign management capabilities, channel experts, day-to-day operations leads, and a transformation function responsible for the organization and delivery of continuous improvement to marketing operations processes. Join the team redefining how Sanofi US engages customers. Precision Engagement represents the next evolution of our omnichannel ambition, moving beyond individual channels and campaigns to create more connected, intelligent, and personalized experiences s Director role sits at the intersection of customer experience, omnichannel strategy, data, Mar Tech, analytics, and AI.

As a Precision Engagement Lead aligned to a priority Internal Internal business area, you will partner with Omnichannel Enablement Leads, Brand, and other channel / functional teams to translate customer needs, insights, and business priorities into more relevant, precise engagement across personal and non-personal interactions. You'll shape and generate high-value Precision Engagement use cases, determine the capabilities required to enable them, and maintain an aligned roadmap of opportunities that can create near-term value while building reusable capabilities for scale.

You will lead priority use cases through requirements, agile product development, activation, measurement, and optimization, working across Digital, channel and capability teams, Analytics, Field, Medical Affairs, Market Access, Patient Services, and other functions to bring those experiences to life. This is an opportunity to be part of a new Precision Engagement team within Sanofi, shaping how new capabilities are developed, adopted, and scaled while creating repeatable approaches that can extend across brands, customer types, and business areas.

Ready to push the limits of what’s possible? Join Sanofi in one of our corporate functions and you can play a vital part in the performance of our entire business while helping to make an impact on millions around the world

About Sanofi We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives.

Main Responsibilities Precision Engagement Strategy & Leadership.

Serve as the Precision Engagement lead for an aligned business area, partnering with Omnichannel Enablement Leads, Brand, and functional stakeholders to translate customer journey opportunities and business priorities into Precision Engagement use cases.

Proactively identify and prioritize high-value Precision Engagement opportunities based on customer insights, business objectives, capability knowledge and readiness, and expected impact.

Develop, maintain, and continuously refine the Precision Engagement roadmap for the aligned business area, prioritizing use cases based on customer and business value,…