Product Marketing Manager - GCB

Product Marketing Manager – High Voltage Generator Circuit Breakers

Join Hitachi Energy and lead the charge in shaping the future of high-voltage solutions across the Americas. As a Product Marketing Manager for Generator Circuit Breakers (GCB), you’ll drive regional implementation of global strategies, define market positioning, and execute impactful go-to-market plans. From pricing and product launches to promotional campaigns and customer engagement, you’ll be at the center of innovation and growth.

Responsible to ensure compliance with applicable external and internal regulations, procedures and guidelines.

Develop and implement regional sales and marketing strategies aligned with global objectives.

Define product line targets and monitor performance to achieve strategic goals.

Conduct market research and competitor analysis to guide pricing and positioning.

Design and execute marketing campaigns, webinars, and technical events.

Support sales teams with tools, training, and competitive quotations.

Collaborate with engineering, supply chain, and global teams for product availability and cost optimization.

Monitor quality metrics and evaluate marketing initiatives for continuous improvement.

Represent Hitachi Energy at customer meetings, trade shows, and industry events.

Bachelor’s degree in Electrical Engineering or related field.

5–10 years of experience in sales or marketing (10–12 years preferred).

Strong knowledge of electrical sector; GIS or breaker business experience is a plus.

Excellent planning, organizational, and communication skills.

Comfortable delivering technical presentations to large audiences.

Willingness to travel up to 50% or more.

We are committed to advancing a sustainable energy future through innovation and collaboration.

Our culture values diversity, inclusion, and continuous learning.

We offer global opportunities to grow your career and make an impact.

Comprehensive Health Coverage – Medical, dental, vision, and prescription plans

Retirement Savings – 401(k) with company match and additional contributions

Paid Time Off – Flexible PTO, paid holidays

Professional Growth – Tuition reimbursement and continuous learning programs

Family Support – Parental leave, adoption assistance, and fertility benefits

Location South Brunswick, New Jersey, United States of America;
Remote - British Columbia, Canada

Job type Full time

Experience Experienced

Job function Sales, Marketing & Product Management

Contract Regular

Publication date

Reference number R0116620

Hitachi Energy is a global technology leader in electrification, powering a sustainable energy future through innovative power grid technologies with digital at the core. Over three billion people depend on our technologies to power their daily lives.

With over a century in pioneering mission‑critical technologies like high‑voltage, transformers, automation, and power electronics, we are addressing the most urgent energy challenge of our time – balancing soaring electricity demand, while decarbonizing the power system.

Headquartered in Switzerland, we employ over 50,000 people in 60 countries and generate revenues of around $16 billion USD. We welcome you to apply today.