VMBA Programs & Event Coordinator

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Summary Of Position

The Events & Programs Coordinator will take a leading role in two important aspects of VMBA’s operations:
1) support at priority in-person and virtual events and
2) maintenance and growth of partner-facing Programs. This role establishes an essential VMBA presence throughout our state and region, supporting Chapter and partner events and providing an initial point of contact while promoting awareness of and membership in VMBA. In a complementary function, the Events & Programs Coordinator will be charged with establishing and strengthening relationships within Vermont’s outdoor-minded business community, including but not limited to resorts, restaurants, hotels, bike shops, and other retailers.

The role will focus on developing these relationships through VMBA’s existing Programs, as well as developing and piloting new Programs as they are conceived. Applicants will ideally have existing strong connections with Vermont trail systems and local riding communities.

Categories

Jobs, Regional/National News,

Published

4/28/2021

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Summary Of Position

The Events & Programs Coordinator will take a leading role in two important aspects of VMBA’s operations:
1) support at priority in-person and virtual events and
2) maintenance and growth of partner-facing Programs. This role establishes an essential VMBA presence throughout our state and region, supporting Chapter and partner events and providing an initial point of contact while promoting awareness of and membership in VMBA. In a complementary function, the Events & Programs Coordinator will be charged with establishing and strengthening relationships within Vermont’s outdoor-minded business community, including but not limited to resorts, restaurants, hotels, bike shops, and other retailers.

The role will focus on developing these relationships through VMBA’s existing Programs, as well as developing and piloting new Programs as they are conceived. Applicants will ideally have existing strong connections with Vermont trail systems and local riding communities.

Duties And Responsibilities

• Events (primarily late spring – early fall)
• Work with Chapters and partners to maintain awareness of all major events
• Monitor and curate the events page of the VMBA website
• Work with VMBA leadership to identify priority events
• Attend Chapter kickoff parties
• Attend all major in-state mountain biking and outdoor-related events to drive membership, raffle sales, and awareness of VMBA
• Attend a select (2-3) number of major out-of-state mountain biking events
• Coordinate the attendance of VMBA ambassadors at key events
• Keep an event-specific log of all revenue and expenses
• Work closely with the Operations Manager to process revenue and expenses
• Maintain the events “to-go bin” with proper materials including membership, signage, and booth materials
• Maintain strong relationships with vendors, partners, and event hosts and secure sponsorship materials to distribute at events
• Coordinate and support the annual Chapter Trail Building clinic
• Coordinate Chapter education in support of VMBA presence at association events

• Member Benefits Program (primarily late fall – winter)
• Reach out to existing Member Benefits Program participants each year to gather feedback and attempt to re-enroll them in the Program for the following season
• Engage businesses who are not currently participating with offerings relevant to VMBA Members, explain the program, and ask for their support
• Secure special offers and promotional deals for VMBA members from participating businesses
• Track efforts and update a database of participating businesses
• Connect with, thank, and reward participating businesses throughout the year prior to asking them to renew their participation, to gain insight on how their benefit redemption process is going and to continue to build the relationship
• Support VMBA…