Research Consultant - Americas

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Allow us to introduce ourselves

Hello there! We're Appinio, a global market research company that combines an AI-powered insights platform with expert consultancy. On a mission to make the world a little more fact-based, we help companies understand how consumers think and make smarter decisions.

We started out in Hamburg back in 2014, but we're now humbled to call the world our playground, with over 260 employees spread across 13 countries (we're remote-first), 2600+ international clients, delivering research from +190 markets
, globally.

Want to be a part of the Appinio movement?

Here at Appinio, we value transparency in our recruitment process, and we've created a blog to share what to expect during each step of our journey together: here

Your mission as a (Senior) Research Consultant (m/f/d)

We are looking for a (Senior) Research Consultant (m/f/d) with a passion for reporting, insights generation and storytelling to join our strong Research Consulting Team. In this role, you will be in charge of advising and coaching enterprise clients throughout the entire market research process, from finding the right methodology and writing the questionnaires to charting, interpreting, and presenting the results for a multitude of different projects.

You are a true sparring partner, exciting clients about customer centricity, agile market research, and innovative research methods. You will play a critical role in the effective communication of insights generated in our market‑research studies to our clients, focusing on engaging storytelling. Furthermore, you will also be responsible for creating, interpreting, and presenting both top‑level and in‑depth reports in collaboration with cross‑functional teams, ensuring they align with client reporting expectations and meet their specific needs.

What you'll be doing

• Sparring partner for a variety of clients in the creation, adaptation, analysis, interpretation, and presentation of various market‑research projects
• Creation of study designs (e.g., method, target group, sample size)
• Conception of bespoke questionnaires across a multitude of use cases (e.g., U&A, tracking, concept testing, creative testing, Max Diff, Conjoint)
• Analysis and interpretation of market‑research results to give clients hands‑on recommendations for actions; if needed by creating in‑depth reports yourself (including charting, design, and writing of insights)
• Presentation of insights to clients, with a strong focus on storytelling, actionability, and clear recommendations
• Close cooperation with the Research Operations team in the set‑up of questionnaires and fieldwork on the Appinio platform
• Close cooperation with the sales team in the implementation of initial projects for new customers
• Project management and strategic development of our research processes and the Appinio products

You will thrive in this role if

• You hold a degree in psychology, marketing, market research, statistics, or similar data‑related fields
• You have a profound knowledge of quantitative market research and/or research methods & statistics
• You have several years of experience in supporting and consulting enterprise and/or FMCG customers – ideally, in SaaS, management consulting, or advertising/communication
• You have experience with market research, writing questionnaires, conceptualising studies, and a variety of market‑research methods and use cases
• You have experience creating reports based on market‑research data, with strong skills in PowerPoint and/or Google Slides
• You have experience generating actionable insights from data, with an aptitude for storytelling to make results easy to understand for clients
• You have experience presenting market‑research results to client‑side stakeholders, ideally across multiple departments and job levels
• You speak a proficient level of English and Spanish (written and spoken)
• You have excellent communication skills, a hands‑on mentality, pragmatism, and proactivity, as well as an affinity for numbers and data
• You have a cooperative and caring attitude
• You are based in Americas

What's in it for you?

• Flexibility Policy:
  Our…