Principal Activation & Engagement Lead

The Position This role is an essential part of our Public Affairs & Access (PAA) organization, specifically within Channel & Contract Management - Activation & Capabilities Enablement (ACE). PAA is dedicated to delivering impact through a fully integrated public affairs function that leverages our capabilities and world-class brand to ensure eligible patients gain access to life-saving medicines. As a member of this ACE team, you will have the opportunity to collaborate closely with key stakeholders across brand teams, commercial functions, operations, and Learning & Skill Development (L&SD).

In this role, you will lead complex change initiatives, coach teams, and implement new capabilities to ensure seamless alignment across our commercial strategies.

The Opportunity As a Principal Activation & Engagement Lead, you will serve as the domain expert and strategic change agent driving complex operational transformations to transition brand teams to future-state PAA practices. In this role, you will design and execute targeted change initiatives, onboard brand teams, and partner with L&SD and cross-functional teams to build custom capabilities, streamline processes, and deliver tailored training.

By mobilizing a champion network, holding regular office hours, and monitoring engagement health, you will coach teams through critical capability shifts, proactively address knowledge gaps, and ensure seamless, long-term adoption across the organization.

Key responsibilities include:

Drive End-to-End Change Management:
Lead teams through current-to-future state transitions, ensuring seamless adoption of new PAA strategies, practices, and operational processes.

Deliver Tailored Training & Capability Building:
Partner with Learning & Skill Development (L&SD) to design and deliver comprehensive, bespoke PAA training programs addressing both foundational knowledge and advanced practices.

Lead Champion Networks & Direct

Coaching:

Lead champion teams, actively onboard individual brands into PAA practices, and hold regular office hours to address knowledge gaps and provide direct support.

Optimize Operational Workflows:
Collaborate with Operations and the PAA Enablement & Process Lead to identify, revise, or overhaul inefficient processes and represent best practices across PAA work streams.

Partner Across Functions:
Align with cross-functional partners to co-identify, build, and scale shared capabilities and platforms that can be leveraged across the PAA organization.

Measure & Report Engagement Health:
Document and report on the overall health of PAA engagement, track change adoption metrics, and proactively escalate challenges or risks.

Facilitate Special Projects & Workshops:
Lead and support high-impact initiatives, including large-group presentations, interactive workshops, and cross-brand alignment sessions.

Who You Are

Education:

Bachelor’s degree required; an MBA or related graduate-level degree is a plus.

Commercial

Experience:

Minimum of 8 years total professional experience, including at least 6 years of commercial experience in sales, market access, or customer insights (preferably within the managed care, pharmaceutical, or biotech industries).Strategic Ownership & Execution:
Proven experience with sole ownership of commercial tactics, including the ability to articulate business problems, craft end-to-end strategies, and own content development from strategy through execution.

Change Leadership & Enterprise Mindset:
Demonstrated ability to lead complex change management initiatives, flex and thrive in an ambiguous environment undergoing transformation, and think with an enterprise-wide perspective.

Cross-Functional Collaboration &

Coaching:

Strong interpersonal, leadership, and communication skills with…