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Marketing Analyst

Job in Southfield, Oakland County, Michigan, 48076, USA
Listing for: Insight Global
Full Time position
Listed on 2026-10-15
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Communications
Salary/Wage Range or Industry Benchmark: 65000 - 90000 USD Yearly USD 65000.00 90000.00 YEAR
Job Description & How to Apply Below
Shift: Monday-Friday, 8:00 AM-5:00 PM | Hybrid:
Monday & Friday Remote, Tuesday-Thursday Onsite Top Requirements:
  • Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience)
  • 2-5 years of marketing communications, content operations, digital marketing, or project coordination experience
  • Strong project coordination and organizational skills
  • Experience managing marketing collateral, digital content, presentations, and websites
  • Advanced Microsoft Excel and PowerPoint skills
  • Ability to manage multiple priorities and deadlines
  • Strong written and verbal communication skills
  • Experience tracking approvals, status updates, and project milestones
Additional

Skills:
  • Brand consistency and content governance
  • Digital asset management (DAM)
  • Content management systems (CMS)
  • Website content updates and QA review
  • Localization and translation workflow support
  • Marketing asset audits and analysis
  • Data analysis and reporting
  • Manufacturing, industrial, automotive, aftermarket, or B2B marketing experience
  • Digital analytics exposure
Daily Responsibilities:

A client is looking for a Marketing Analyst to support the Global Marketing Communications team by coordinating marketing asset updates, maintaining asset inventories, supporting brand consistency initiatives, and providing project coordination across multiple global work streams. The consultant will manage marketing collateral updates, website content changes, approval workflows, status reporting, asset audits, and stakeholder communication while ensuring content accuracy, version control, and alignment with brand standards.

The role will also support digital content migrations, localization efforts, marketing asset governance, and analysis of content inventories to identify gaps, outdated materials, and opportunities for process improvement.

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