Account Executive III, Sales

Join to apply for the Account Executive III, Sales role at Nexstar Media Group, Inc.

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Join to apply for the Account Executive III, Sales role at Nexstar Media Group, Inc.

This job description is for a Sales Account Executive position at WSPA/WYCW, the Nexstar-owned stations in Greenville-Spartanburg. The role involves generating advertising revenue by building and maintaining relationships with clients, both established and new, and leveraging digital and television advertising solutions.



Key Responsibilities :

• Sales & Revenue Generation:
  Build and grow revenue by contacting existing clients and pursuing new prospects.
• Advertising Strategies:
  Develop and implement strategies to exceed revenue goals, leveraging both traditional and digital advertising.
• Client Relationships:
  Establish strong, long-lasting relationships with the local business community.
• Sales Presentations & Negotiations:
  Conduct sales calls, prepare and deliver presentations, and explain the benefits of advertising solutions to clients.
• Ad Development & Placement:
  Collaborate with clients and station personnel to create effective advertising strategies, schedules, and content.

• Education:
  
  A bachelor’s degree in marketing, Advertising, Mass Communications, or a related field, or equivalent experience.
• Experience:
  
  Prior experience in sales, preferably in advertising, is often beneficial.
• Technical Proficiency:
  Comfortable using computer software like Microsoft Word and Excel.
• Driver's License: A valid driver's license with an acceptable driving record.

• Seniority level
  
  Mid-Senior level

• Employment type
  
  Full-time

• Job function
  
  Sales and Business Development
• Industries Broadcast Media Production and Distribution

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