Director, Digital and Programmatic - Pharma

Job Description:

Directors are responsible for setting the strategic direction for assigned brands within the dentsu portfolio, overseeing a team of digital and programmatic team members who support the dentsu agency brands, including Carat, dentsuX, and iProspect. They possess in-depth knowledge of the programmatic and direct digital landscape and are proficient with multiple buying platforms. They have an entrepreneurial spirit and can work independently to deliver success for client campaigns and overall business objectives.

The ideal candidate is a strategic leader who excels in team management, has programmatic expertise, and demonstrates a commitment to excellence. Directors are expected to stay current on changes within the ad tech landscape, and drive innovation with their passion for problem-solving using data, tech, and creativity.  The Director is accountable for the operational efficiency and effectiveness of their team, for managing day-to-day client relationships, and for developing status as a trusted advisor to their clients.

They will take a proactive approach to campaign strategy and management, ensuring campaigns meet or exceed performance metrics and align with client goals.

Key Accountabilities:

Oversee programmatic and digital direct strategy and lead development of tactical recommendations

Provide leadership to account team and manage day-to-day activities or direct reports, fostering a culture of teamwork and collaboration, ensuring team operations align with client goals and strategic vision

Manage client relationships, priorities, and client communication

Drive growth of junior team members through regular 1:1 meetings and mentorship

Lead knowledge-share sessions to enhance campaign performance and share knowledge and experience

Experience with DSP, SSP, digital direct publishers, ad servers, and ad verification partners

Adopt and enforce established team operational standards and best practices

Set and manage timelines to ensure prioritization of team deliverables

Guide and encourage cross-discipline trainings to ensure all team members are comfortable planning and executing both direct and programmatic campaigns

Drive innovation for assigned brands, managing monthly investment tracking and revenue across clients

Contribute to and/or lead development of thought leadership, POVs, or other shareable collateral that improves the overall level of knowledge across digital and programmatic investment teams

Qualifications:

7+ years of experience within the programmatic and digital industry Experience working on a pharmaceutical client preferred Strong experience across all digital media channels and ability to eloquently speak to each Strong understanding of business concepts and client objectives to identify expansion opportunities Consistent, exceptional project management Excellent verbal and written communications, presentation, and analytical skills  Solutions orientated with strong critical thinking abilities and problem-solving skills Strong analytical thinking and mathematical skills  Proficient in programmatic technology, platform, and partner solutions, including but not limited to, DSPs, ad servers, ad verification platforms, planning/financial platforms, DMPs, analytics & reporting dashboards, etc.

The annual base salary range for this position is $114,425-$152,662. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  Additionally, this position is eligible for discretionary incentive compensation. Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
•…