Regional Sales Manager

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DLF North America is currently recruiting for a Regional Sales Manager to support our Illinois and Missouri Territory
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DLF Group is the world leader in the development and sale of high-quality grass seeds for the agricultural forage and (professional) lawn markets. By continuously developing new innovative varieties and products, and with a strong focus on quality and reliability, DLF Group offers demonstrable value to the business of their customers and other relationships.

DLF North America SBU, is one of our four Strategic Business Units. DLF employees are characterized by a high level of competency, passion, and commitment. In everything we do we act with respect, trust and integrity.

Come grow with DLF!

Check us out  (Global) &  (USA) &  (CA) & visit our careers page at  .

The Regional Sale Manager is responsible for driving sales growth and market development within an assigned territory, fostering strong dealer relationships, and ensuring exceptional customer satisfaction.

Reports to: Division Sales Manager

The Regional Sales Manager will be responsible for driving sustained growth within their assigned territory through proactive, direct engagement with dealers and key accounts. This role involves identifying opportunities to expand and strengthen both existing distributor relationships and new business channels through the development and execution of strategic market plans. The Regional Sales Manager will be accountable for maximizing sales revenue, achieving and exceeding annual financial targets, and providing accurate sales forecasts.

Additionally, you will promote a strong customer-focused approach by ensuring timely communication, effective execution of marketing programs, and maintaining current knowledge of product developments.

• Participate in business planning and budgeting processes as directed by leadership.
• Establish and work toward achieving sales targets, identifying and implementing strategies to meet or exceed goals.
• Analyze sales data to evaluate performance, identify strengths and opportunities, and develop actionable improvement plans.
• Promote and maintain a strong customer-focused approach, ensuring a high level of customer satisfaction.
• Drive market share growth through expanded engagement with both new and existing customers.
• Implement structured market development strategies, including maintaining customer and prospect databases, gathering market intelligence, formalizing call plans, and participating in industry events such as trade shows and conventions.
• Manage and support the existing distributor network, ensuring customer requirements and expectations are consistently met.
• Execute marketing initiatives in alignment with established brand standards, including distributor programs.
• Monitor inventory levels in coordination with the shipping department to support daily sales operations.
• Pursue ongoing professional development through training sessions, seminars, and other learning opportunities.
• Support internal controls related to credit management, including monitoring credit holds and assisting in resolving credit-related matters.
• Manage accounts receivable by reviewing aging reports and supporting collection efforts in collaboration with Finance.
• Foster a collaborative, team-oriented environment through effective cross-functional communication.
• Maintain regular communication with Sales Leadership, providing updates on performance, challenges, and opportunities.

• Diploma, degree, or certificate in agriculture, sales, business, or a related field.
• Experience:
  
  Four (4) plus years of agricultural sales experience preferred.
• Proven ability…